Stephen Wendel: 1 book

Book cover of Designing for Behavior Change

Designing for Behavior Change

Applying Psychology and Behavioral Economics

by Stephen Wendel
Language: English
Release Date: November 5, 2013

A new wave of products is helping people change their behavior and daily routines, whether it’s exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you how to design these types of products for users seeking...
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