Sheri Jacobs: 2 books

Book cover of Membership Rules! The Art of Selling What Matters
by Sheri Jacobs
Language: English
Release Date: September 4, 2013

This short form original eBook is an extension of Sheri's speaking engagements. It opens with an introduction to Sheri's key principles/rules of membership which will be expanded upon in much greater detail with examples in the full-length book publishing in January 2014. This original, 10,000 word, short format piece focuses on the principle of Selling What Matters.
Book cover of Membership Essentials

Membership Essentials

Recruitment, Retention, Roles, Responsibilities, and Resources

by Sheri Jacobs, The American Society of Association Executives (ASAE)
Language: English
Release Date: February 18, 2016

The updated and expanded ASAE guide to membership fundamentals Membership Essentials is the American Society of Association Executives' flagship guide to all aspects of membership development, recruitment, and retention. One of the five core topics for CAE preparation, membership is a fundamental...
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