San Francisco State University: 7 books
Deconstructing Travel
Cultural Perspectives on Tourism
Language: English
Release Date: August 6, 2004
As a visible marker of globalization, the increased role of travel and tourism in our lives makes it a remarkable force in contemporary culture. Deconstructing Travel provides an easily understood framework of the relationship between travel and culture in our rapidly changing postmodern, postcolonial...
Ads, Fads, and Consumer Culture
Advertising's Impact on American Character and Society
Language: English
Release Date: January 22, 2015
The fifth edition of this approachable text draws on both academic and applied perspectives to offer a lively critique of contemporary advertising’s effects on American character and culture.
Berger explains how advertising works by employing a psycho-cultural approach, encouraging readers...
Media and Society
A Critical Perspective
Language: English
Release Date: July 23, 2012
Media and Society: A Critical Perspective offers an accessible introduction to the role that the mass media play in our lives, our society, and American culture. Berger explores the relationship between consumers and media with an emphasis on the shaping influence that both have on each other. This...
50 Ways to Understand Communication
A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture
Language: English
Release Date: February 20, 2006
Is consciousness like an iceberg? Does advertising lead to the commodification of humans? What is the hidden meaning of fairy tales? In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such...
Shop 'til You Drop
Consumer Behavior and American Culture
Language: English
Release Date: November 26, 2004
Are Americans obsessed with shopping? Shop 'til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Is the United States different from other first-world nations in the amount of time we spend shopping or in our attitudes toward consumption? Are we one...
Durkheim is Dead!
Sherlock Holmes is Introduced to Social Theory
Language: English
Release Date: April 28, 2003
In this sociology textbook/mystery novel, students can join Sherlock Holmes and Watson as they discover a new area ripe for acrimony and intrigue: social theory. In 1910, the most prominent social theorists in the world gather in London for a conference on the new science of sociology. Things rapidly...
Mistake in Identity
A Cultural Studies Murder Mystery
Language: English
Release Date: September 9, 2005
A murder, just four hours before the Royal Duchess is scheduled to sail for Alaska, and inspector Solomon Hunter and his assistant, Talcott Weems, are summoned to investigate this latest mystery. This delightful whodunit textbook by Arthur Asa Berger is the perfect tool to introduce students to cultural...