Master The Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition
by
Jim Holden, Ryan Kubacki
Language: English
Release Date: April 18, 2012
An updated and revised version of the business classic Power Base Selling
Power Base Selling, originally published in 1990, left readers with an understanding of and language for gaining political advantage within accounts. Now famous among sellers, the concept of aligning with powerful customer...