Robert Cialdini: 18 books
Pre-Suasion
A Revolutionary Way to Influence and Persuade
Language: English
Release Date: September 6, 2016
The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message.
What...
Pre-suasión
Un método revolucionario para influir y persuadir
Language: Spanish
Release Date: March 23, 2017
Un método revolucionario para influir y persuadir.
La persuasión es una habilidad imprescindible en cualquier actividad profesional a todos los niveles en organizaciones y empresas. Pero, ¿cuáles son las mejores técnicas de persuasión?, ¿qué elementos de la comunicación permiten conquistar...
The small BIG
small changes that spark big influence
Language: English
Release Date: September 9, 2014
At some point today you will have to influence someone - your boss, client, spouse, or even your friends. What is the smallest change you can make to your request that will lead to the biggest difference in the outcome?
In The small BIG, three heavyweights from the world of persuasion science...
Yes!
50 Scientifically Proven Ways to Be Persuasive
Language: English
Release Date: September 3, 2008
Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life.
Every day we face the challenge of persuading others to do what...
Pré-suasão
A influência começa antes mesmo da primeira palavra
Language: Portuguese
Release Date: June 2, 2017
Do que uma pessoa precisa para se tornar um mestre na arte da persuasão? Segundo o psicólogo social Robert Cialdini, os melhores comunicadores sabem que o segredo da influência não está na mensagem em si, mas no momento-chave antes de a mensagem ser transmitida. Autor de As armas da persuasão,...
by Robert B. CIALDINI
Language: French
Release Date: February 23, 2017
Language: French
Release Date: February 23, 2017
25 ans après le best-seller "Influence et manipulation" : Robert Cialdini va plus loin avec ce nouveau livre, fruit de ses recherches, sur le pouvoir de persuation qui débute bien avant qu'on ait prononcé le premier mot.
Dans ce nouvel ouvrage, fruit de 20 ans de recherches et d'expérimentations...
As armas da persuasão
Como influenciar e não se deixar influenciar
Language: Portuguese
Release Date: August 27, 2013
Depois de passar anos caindo na lábia de vendedores, arrecadadores de doações e operadores de telemarketing, o psicólogo Robert B. Cialdini resolveu se dedicar ao estudo da persuasão. Ele queria entender quais são os fatores que levam uma pessoa a dizer "sim" a um pedido e que técnicas...
Pre-suasione
Creare le condizioni per il successo dei persuasori
Language: Italian
Release Date: May 1, 2017
Dopo più di trent'anni dall'uscita di Le armi della persuasione, Cialdini svela che il segreto per ottenere una persuasione efficace non è tanto nel messaggio quanto nel momento chiave che precede la comunicazione. Con la stessa combinazione di rigore scientifico e limpida chiarezza che ha fatto...
Influence
The Psychology of Persuasion
Language: English
Release Date: June 2, 2009
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research...
by Robert B. Cialdini, Steve J. Martin, Noah J. Goldstein
Language: Italian
Release Date: June 27, 2013
Language: Italian
Release Date: June 27, 2013
Com’è possibile accrescere la propria capacità di persuasione mettendo il pubblico a disagio? Quale errore comune genera messaggi autodistruttivi? Quando può una richiesta minima aprire una grande prospettiva? Iniziare sottotono o con uno squillo di tromba? Che cosa induce le persone a comprare?...
by Harvard Business Review, Linda A. Hill, Herminia Ibarra
Language: English
Release Date: February 7, 2017
Language: English
Release Date: February 7, 2017
Develop the mindset and presence to successfully manage others for the first time.
If you read nothing else on becoming a new manager, read these 10 articles. We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you transition from...
by Robert B. CIALDINI
Language: French
Release Date: June 14, 2012
Language: French
Release Date: June 14, 2012
Le document de référence dans le domaine de l'influence et de la manipulation.
Pourquoi et comment sommes-nous amenés à faire des choses contre notre gré?
Robert Cialdini, docteur en psychologie sociale, livre le résultat de plus de quinze ans de recherches sur les mécanismes...
Piccole grandi idee
La scienza della persuasione per ottenere massimi risultati con minimi cambiamenti
Language: Italian
Release Date: April 16, 2015
Tutti noi abbiamo qualcuno da persuadere: il capo, un collega, un cliente, il nostro compagno, i nostri figli o un amico. A prescindere da chi dobbiamo convincere, quando si tratta di influenzare il comportamento altrui, spesso a fare le differenze maggiori sono i cambiamenti più piccoli adottati nell’approccio....
by Noah J. Goldstein, Robert B. Cialdini, Steve J. Martin
Language: German
Release Date: January 1, 2015
Language: German
Release Date: January 1, 2015
Wie konnte das britische Finanzamt die Rücklaufquote bei den fälligen Steuerzahlungen innerhalb eines Jahres von 57% auf 86% erhöhen? In dem sie einen einzigen Satz auf ihrem Standardanschreiben an die Steuerschuldner ergänzten. Der Rücklauf stieg von 290 Mio. GBP auf 560 Mio. GBP. Das macht...
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