Porter Erisman: 3 books
Alibaba's World
How a Remarkable Chinese Company is Changing the Face of Global Business
Language: English
Release Date: May 12, 2015
In September 2014, a Chinese company that most Americans had never heard of held the largest IPO in history – bigger than Google, Facebook and Twitter combined. Alibaba, now the world's largest e-commerce company, mostly escaped Western notice for over ten years, while building a customer base more...
Six Billion Shoppers
The Companies Winning the Global E-Commerce Boom
Language: English
Release Date: September 26, 2017
An insightful, practical guide to e-commerce in emerging markets--and how to profit from their explosive boom.
From China to India to Nigeria, e-commerce is entering a golden era in countries that were long left out of the e-commerce gold rush experienced in the West. If the story of the first...
by Porter Erisman
Language: Italian
Release Date: February 15, 2017
Language: Italian
Release Date: February 15, 2017
Alibaba, una società cinese poco conosciuta in Occidente, è stata protagonista della più grande IPO della storia della borsa, più grande di quelle di Google, Facebook e Twitter messe insieme. Oggi è l’azienda numero uno al mondo nel settore dell’e-commerce: i suoi clienti sono il doppio di...