Nevin Sitler: 3 books

St. Petersburg was the first American city to hire a public relations director and the first to initiate a successful advertising program. More than almost any other Florida city, St. Petersburg relied on a constant message in postcards, newspaper editorials, print ads and broadcast commercials to market...

Of the more than 5,200 bridges in the state of Florida, the Sunshine Skyway Bridge, spanning scenic Tampa Bay, is by far the most famous. But the award-winning bridge that residents and tourists cross on a daily basis isn't the first to hold the Skyway name. Numerous versions of the current bridge have...

Commerce, tourism, recreation, and even the quest for eternal youth were the primary incentives for building piers along St. Petersburg's downtown waterfront as early as 1854. For more than 160 years, developers and entrepreneurs pushed wooden or concrete structures from the shoreline to the deeper...