Michael F O Keefe: 6 books

When you start a business, legal issues can seem complex, even scary. Business Law Basics will help you ask smart questions and get the right advice. This simple guide will show you everything you need to know about: How to choose an attorney. Contract essentials, including patents and...

You have a brilliant idea and a pocketful of ambition. Now what? Do you have what it takes to be an entrepreneur? Are you a self-motivated dynamo ready to dive into the business jungle and seize your turf? Do you really know what you’re getting into? In this essential guide, you’ll learn how to: Test...

You have a brilliant idea and are ready to invest all your time and hard-earned cash. But what if you aren’t really sure how to market or sell that stunning service or perfect product? What if you are a bit of an introvert and aren’t even sure that you can sell it at all? In this essential guide,...

You may be a one-person band, the only manager in your company, or the manager of other managers in a larger company. Whatever the size of your business, having a strong grounding in the thinking and practices of effective managers and leaders will make you more capable. In this essential guide, you’ll...

Importing, exporting, buying or selling parts and services‚ businesses of all kinds, including start-ups and small businesses, are becoming more active outside their home countries—often by necessity. If you want to take your business global, you must do your homework, get advice, make...

From their location in the heart of Detroit, Michigan, the Weisfelds’ lab has reached out for thirty years to couples in long-term partnerships around the world. In living rooms of Detroit, London, Moscow, Beijing, and beyond, couples of all types and ages have shared their insights into adult romantic...