Marvin N Olasky: 2 books
Corporate Public Relations
A New Historical Perspective
Language: English
Release Date: October 16, 2013
This volume presents a historical and objective overview of the field of public relations in the past century. It discusses some of the landmark cases in public relations, critiques the philosophies of innovators such as Ivy Lee and Edward Bernays, and explores how corporate public relations has affected...
Central Ideas in the Development of American Journalism
A Narrative History
Language: English
Release Date: July 16, 2015
Originally published in 1991. This fascinating book of journalism history outlines the author’s concepts of the three ‘central ideas’ in journalism which have evolved through time. The first is the Official Story, that which state authorities wanted people to know; the second, the Corruption...