John Doerr: 6 books
Mide lo que importa
Cómo Google, Bono y la Fundación Gates cambian el mundo con OKR
Language: Spanish
Release Date: January 17, 2019
El legendario inversor John Doerr revela cómo los Objetivos y Resultados Claves (OKR) han permitido a Google lograr un crecimiento explosivo, y cómo ese método puede ayudar a cualquier organización a prosperar.
En otoño de 1999, John Doerr se reunió con los fundadores de una start-up...
Measure What Matters
How Google, Bono, and the Gates Foundation Rock the World with OKRs
Language: English
Release Date: April 24, 2018
**#1 New York Times Bestseller
Legendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive.**
In the fall of 1999, John...
OKR：做最重要的事
Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
Language: Chinese
Release Date: January 30, 2019
比爾．蓋茲：「想更上一層樓的管理者，必讀的一本書。」
1999年，傳奇創投家約翰．杜爾拜訪Google。當時這間公司成立不到一年，沒有實際的事業發展計劃，但是他們抱負遠大，想的是年營收百億美元的未來。杜爾被佩吉和布林兩位創辦人說服了，押下19年創投職涯最大的賭注，挹資近1,200萬美元，條件就是Google要用OKR來管理。
這是杜爾最成功的投資，他在科技界興起了新的管理方法，造就世界級的執行力。
什麼是OKR？目標與關鍵結果（OKR，Objectives...
Insight Selling
Surprising Research on What Sales Winners Do Differently
Language: English
Release Date: April 30, 2014
What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place?
Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by...
Professional Services Marketing
How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success
Language: English
Release Date: May 15, 2013
A proven approach to revenue-generating marketing and client development
Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms. The book, now in its Second Edition, covers five key areas that are...
Rainmaking Conversations
Influence, Persuade, and Sell in Any Situation
Language: English
Release Date: February 25, 2011
Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize...