Jan Haemer: 1 book

Book cover of Profitable Innovation
by Dr. Georg Tacke, David Vidal, Jan Haemer
Language: English
Release Date: November 7, 2014

The most urgent management challenge of our time is to combine innovation and marketing into one unified process. Even the best marketing can’t save a company that fails to innovate. On the other hand, even the most innovative ideas will flop if companies do not understand the value of their products...
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