Jaideep Prabhu: 3 books

Frugal innovation is a way that companies can create high-quality products with limited resources. Once the preserve of firms in poor markets, Western companies are now seeking ways to appeal to cost-conscious and environmentally-aware consumers at home. With an estimated trillion-dollar global market...

"Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]." —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these tough times, we can't...

L’Innovation frugale Comment faire mieux avec moins   par les auteurs du best seller L’Innovation Jugaad   Préface de Paul Polman, PDG d'UNILEVER Introduction à l'édition française : Vianney Mulliez, PDG D'AUCHAN    Découvrez...