Frans Melissen: 2 books
Sustainable Customer Experience Design
Co-creating Experiences in Events, Tourism and Hospitality
Language: English
Release Date: May 30, 2018
Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current...
by Frans Melissen, Lieke Sauer
Language: English
Release Date: October 3, 2018
Language: English
Release Date: October 3, 2018
Over the past few years the hospitality industry has become a lot more sustainable than it used to be. However, the industry’s contribution to the sustainable development of our societies is still significantly smaller than it could be. This book specifically addresses the links between operations,...