Eran Ketter: 2 books
by Eli Avraham, Eran Ketter
Language: English
Release Date: May 31, 2012
Language: English
Release Date: May 31, 2012
Growing competition between countries and cities over attracting infrastructure, investment, tourists, capital and national and international status mean that today, a negative image is more harmful than ever. Whatever the cause of the negative image, places perceived as dangerous, frightening, or...
Tourism Marketing for Developing Countries
Battling Stereotypes and Crises in Asia, Africa and the Middle East
Language: English
Release Date: February 25, 2016
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .