Edited By Rajesh Setty: 25 books

Not so very long ago, corporate careers were defined by geography and stayed pretty much local. A manager worked with customers, vendors and employees in the vicinity, usually within driving distance, and certainly within her or his cultural and time zones. No longer. Virtually any middle manager you...

Never underestimate the power of a book title! Titles spell the difference between messages that are read and absorbed, and those that go unnoticed.'#BOOK TITLE tweet Book01' stimulates a new way of thinking about titles and outlines a process for choosing perfect titles and subject lines.Concise and...

Virtually every nonprofit realizes that, pretty soon, social media will no longer be optional. Already several nonprofits ranging from small local groups to international organizations have demonstrated that social media offers unique opportunities for advocacy and fundraising, and for catalyzing change....

The idea behind personal branding has taken on a life of its own. The idea that everyone stands for something isn't new. But the fact that you have a way to communicate your unique value to millions of people all at once certainly is. Before jumping in and creating your personal brand, it is vital to...

Textbook prices routinely cause sticker shock. Over the last decade, they have risen more steeply than the inflation rate and, in last year, the average textbook cost a student 62.97! While estimating the cost of a college education, today's college student needs to factor in several thousand dollars...

Most companies acknowledge the need for a good quality system in their organization. However, most of today's quality initiatives are based on heavy-weight processes, models and metrics. At a time when the attention span of people is shrinking, how do you crystallize key ideas to simplify the process...

What's your life's dream? Are you doing what you love and having fun doing it? Your dream is your birthright and you deserve to live the life you've always wanted. Don't be content going through life as an opening act when you can be a rock star!Rock and Roll Guru Joe Heuer is a living example of...

Caroline Nicholl tweets, "Leadership matters but...teamwork...defines true success." She should know. In a career spanning two decades and two continents, she has made her mark in law enforcement and in translating the lessons learned in law enforcement to the corporate world. As she explains in her...

PR has always been demanding. With expectations of lightning-fast responses, today's consumers, vendors and general public all make it challenging to manage and control corporate messaging and PR. Surely you have heard somebody promoting social media as a silver bullet or band-aid for all PR issues?...

Like all bright, academically-talented young people, Christine Ruff expected to find her dream job right out of college. She graduated with honors and right away found a biology research lab that was a perfect fit. But when the lab's funding was slashed, and Christine got laid off, she realized that...

If you're in management, you are almost certainly making presentations routinely. It's easy, but incorrect, to think of your presentation as a bunch of bulleted lists in Powerpoint slides. Technical managers, in particular, are notorious for conceiving of their presentations in this way. The truth is...