Eda Gurel Atay: 1 book
by Lynn R Kahle, Eda Gurel-Atay
Language: English
Release Date: January 28, 2015
Language: English
Release Date: January 28, 2015
With chapters written by experts in their field, this volume advances the understanding of theory and successful practice of marketing and promoting environmental sustainability. Some experts predict that the next big trend in business will involve the green economy. Yet, communicating sustainability...
