Darren Bridger: 5 books

In Boost your memory, expert author Darren Bridger provides 52 brilliant ideas and brain training exercises that will help you make and store new memories effectively and re-arrange your existing memories for more effective recall. Boost your memory will help you perform better at work, and make sure you never forget another anniversary or important detail again. Simply brilliant.

The New Consumer's Revolution: * Why buzz beats hype * Why cheap is chic * Why brands must be authentic * Why segmentation is dead * Why advertising must reinvent itself * Why New Consumers loathe 'doing the shopping' * Why individuals' Tastespace will triumph in the marketplace New Consumers are...

***Decoding the Irrational Consumer***is written to help marketing practitioners demystify neuromarketing, a relatively new field of marketing research used to understand consumer response to marketing stimuli. ***Decoding the Irrational Consumer***presents in plain terms the key theoretical...

Commended: 2018 Business Book Awards - Thought Leader category Today, businesses of all sizes generate a great deal of creative graphic media and content, including websites, presentations, videos and social media posts. Most big companies, including the likes of Procter & Gamble, Coca-Cola,...

Learn to confidently devise effective solutions in any situation with this fantastic guide to getting things done by focusing your mind and honing your decision making skills Would you like to weigh up a situation and devise a resolution more effectively? Do you want to make decisions confidently...