Craig S Simpson: 2 books
Above the Shots
An Oral History of the Kent State Shootings
Language: English
Release Date: May 15, 2016
A deadly confrontation at Kent State University between Vietnam War protesters and members of the Ohio National Guard occurred in the afternoon on May 4, 1970. What remained, along with the tragic injuries and lives lost, was a remarkable array of conflicting interpretations and theories about what...
The Direct Mail Solution
A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign
Language: English
Release Date: January 20, 2014
Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing’s Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business...