Corinne Nativel: 2 books
The Globalization of Advertising
Agencies, Cities and Spaces of Creativity
Language: English
Release Date: December 9, 2010
The role of advertising in everyday life and as a major employer in post-industrial economies is intimately bound up with processes of contemporary globalization. At centre of the advertising industry are the global advertising agencies which have an important role in developing global brands both...
Putting Workfare in Place
Local Labour Markets and the New Deal
Language: English
Release Date: July 20, 2011
This book is the first comprehensive and authoritative analysis of the New Deal and examines how far the programme has succeeded in responding to the diversity of conditions in local labour markets across the UK.
Argues that profound differences in local labour market conditions have exerted...