Cheryl Peterson: 5 books

That's one of the most dreaded questions children ask. This book helps you give the right answer--even if that answer is "no." It reminds you that getting a dog is making a commitment, and that an adorable, little puppy can turn into a boisterous, big dog. It helps you take a realistic look...

Many congregations today are beset by fears, whether over loss of members and money, or of irrelevancy in an increasingly pluralistic society. To counter this, many congregations focus on strategy and purpose—what churches “do”—but Cheryl Peterson submits that mainline churches need to focus...

The three conversations B2B sale pros must have with customers to control every step of long lead buying cycle The Three Value Conversations provides the tools and methods you need to differentiate you and your solution from the competition, elevate value to the right decision maker, and maximize...

Examinations of civic engagement in digital culture—the technologies, designs, and practices that support connection through common purpose in civic, political, and social life. Countless people around the world harness the affordances of digital media to enable democratic participation,...

Using vendor licensing and fair use guidelines, library collections can contain thousands of online videos either purchased or through in-house digitization. In this book, the authors share their knowledge developed in building and maintaining a streaming video collection. Highlights include key information...