Bob Heyman: 2 books
The Kidzter Kids Meet Motown
Kidzter Kids Musical Time Travel, #1
Language: English
Release Date: December 1, 2018
The Kidzter kids visit Motown Records in 1965 learn and learn a life lesson about teamwork.
Marketing by the Numbers
How to Measure and Improve the ROI of Any Campaign
Language: English
Release Date: November 17, 2010
With marketing budgets stretched tight, it’s harder than ever to justify expenditures, and ensure that marketing dollars are spent in ways that get results. Marketing by the Numbers shows readers how to implement, evaluate, and utilize key analytics to maximize marketing ROI. Explaining best practices...