Bernd Stauss: 1 book

Book cover of Effective Complaint Management

Effective Complaint Management

The Business Case for Customer Satisfaction

by Bernd Stauss, Wolfgang Seidel
Language: English
Release Date: January 31, 2019

This practice- and research-based book caters to the needs of executive managers who see customer satisfaction as their primary goal. The authors identify the need for an effective complaint management strategy that prevents the loss of dissatisfied customers. Dissatisfied customers are at risk of...
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