Tourism Travel category: 1805 books

Cover of Royal Events

Royal Events

Rituals, Innovations, Meanings

by Jennifer Laing, Warwick Frost
Language: English
Release Date: December 12, 2017

Royal events such as coronations and jubilees encompass a wide spectrum of planned events involving monarchs and their families that are strategically designed to reinforce the role of royalty within social and political structures. Royal events may have a long heritage, but often involve traditions...
Cover of Tourist Shopping Villages

Tourist Shopping Villages

Forms and Functions

by Laurie Murphy, Pierre Benckendorff, Gianna Moscardo
Language: English
Release Date: January 14, 2011

Shopping is perhaps the most universal of tourist activities. Tourists form a separate retailing segment from the general population and place importance on different products and product attributes, contributing billions of dollars each year for both the private and public sector by which retail...
Cover of Global Place Branding Campaigns across Cities, Regions, and Nations
by
Language: English
Release Date: July 22, 2016

Place branding has made it possible for international destinations to be able to compete within the global economy. Through the promotion of different cities, natural beauty, and local culture or heritage, many regions have been able to increase their revenue and international appeal by attracting tourists...
Cover of Event Design

Event Design

Social perspectives and practices

by
Language: English
Release Date: October 10, 2014

Events are becoming more complex as their range of functions grows, as meeting places, creative spaces, economic catalysts, social drivers, community builders, image makers, business forums and network nodes. Effective design can produce more successful business models that can help to sustain cultural...
Cover of Routledge Handbook of Hospitality Marketing
by
Language: English
Release Date: October 2, 2017

This handbook analyzes the main issues in the field of hospitality marketing by focusing on past, present and future challenges and trends from a multidisciplinary global perspective. The book uniquely combines both theoretical and practical approaches in debating some of the most important marketing...
Cover of Event Bidding

Event Bidding

Politics, Persuasion and Resistance

by David McGillivray, Daniel Turner
Language: English
Release Date: August 23, 2017

Bidding contests for sporting and cultural events are attracting increasing media and public attention. Yet, despite the cost, size and scale of these bidding contests, relatively little academic attention has been paid to the strategies and tactics used to develop successful bids. *Event Bidding:...
Cover of Pricing Behavior on the Web. Luxury Hotels in Germany
by Ashraf Abueed
Language: English
Release Date: November 3, 2015

Master's Thesis from the year 2014 in the subject Tourism, grade: 1,3, Munich University of Applied Sciences, course: Hospitality Management, language: English, abstract: The prominence of the web as a distribution channel for hotel rooms as well as its transparency and ease for price comparison create...
Cover of The Valley of the Kings

The Valley of the Kings

A Site Management Handbook

by Kent R. Weeks, Nigel J. Hetherington
Language: English
Release Date: March 1, 2014

During the New Kingdom (c. 1570-1070 BCE), the Valley of the Kings was the burial place of Egypt's pharaohs, including such powerful and famous rulers as Amenhotep III, Rameses II, and Tutankhamen. They were buried here in large and beautifully decorated tombs that have become among the country's...
Cover of Co - Creation in Tourist Experiences
by
Language: English
Release Date: April 21, 2017

The tourist experience is multi-faceted and dynamic, as tourists engage with its formation and creation. The tourists then become vital in creating value for themselves together with the service provider. Experience value cannot be pre-produced, but is co-created between host and guest(s) in the servicescape....
Cover of Business of Restaurants

Business of Restaurants

London: An analysis of the current restaurant business

by Verena Stickler
Language: English
Release Date: September 1, 2011

Essay from the year 2008 in the subject Tourism, grade: 1,6, London Metropolitan University, course: Hospitality Management, language: English, abstract: From swanky restaurants to greasy spoons London offers a fantastic range of places to eat owing many of its rich pickings to its many ethnic communities....
Cover of Mega-events and Urban Image Construction

Mega-events and Urban Image Construction

Beijing and Rio de Janeiro

by Anne-Marie Broudehoux
Language: English
Release Date: February 17, 2017

While societies shape the way their cities look and are represented, urban images, in turn, nurture and structure social relations in multiple ways. Nowhere is this dialectical relationship between social processes and urban representations more visible than in the hosting of global spectacles such...
Cover of Festival Encounters

Festival Encounters

Theoretical Perspectives on Festival Events

by Michelle Duffy, Judith Mair
Language: English
Release Date: August 7, 2017

Festivals and events are of enormous significance to many communities around the world. They can have historic, religious, cultural and traditional significance, and they are also important parts of community building. This book focuses on these small-scale, non-metropolitan events (i.e. rural,...
Cover of Stats Means Business

Stats Means Business

Statistics and Business Analytics for Business, Hospitality and Tourism

by Taylor and Francis
Language: English
Release Date: April 27, 2012

'Stats Means Business' is an introductory textbook aimed at Business Studies students who require guidance in the area of statistics. It minimizes technical language, provides clear definition of key terms, and gives emphasis to interpretation rather than technique. 'Stats Means Business' enables...
Cover of Advances in Hospitality and Leisure
by Joseph S. Chen
Language: English
Release Date: November 13, 2015

Advances in Hospitality and Leisure, a peer-review journal, delivers refreshing insights from a host of scientific studies in the domains of hospitality, leisure and tourism. It provides a platform to galvanize thoughts on contemporary issues and merging trends essential to theory advancement as well...
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