Statistics category: 3298 books

Cover of Estadística para periodistas, publicitarios y comunicadores
by Jordi Àngel Jauset Barrocal
Language: Spanish
Release Date: April 14, 2015

Esta obra permite acercarse de manera sencilla al análisis de cifras estadísticas y aclarar aquellas cuestiones que generan mayor confusión en la práctica profesional, es decir, la interpretación de porcentajes, los índices de audiencia, los diseños muestrales, las fichas técnicas y los resultados de encuestas.
Cover of Data Science for Business

Data Science for Business

What You Need to Know about Data Mining and Data-Analytic Thinking

by Foster Provost, Tom Fawcett
Language: English
Release Date: July 27, 2013

Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect....
Cover of Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

The Definitive Guide to Measuring Marketing Performance

by Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer
Language: English
Release Date: January 8, 2010

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics...
Cover of Minitab Demystified
by SLEEPER
Language: English
Release Date: August 22, 2011

Cover of What the Numbers Say

What the Numbers Say

A Field Guide to Mastering Our Numerical World

by Derrick Niederman, David Boyum
Language: English
Release Date: December 18, 2007

A decade ago, computer scientist Douglas Hofstadter coined the term innumeracy, which aptly described the widespread ailment of poor quantitative thinking in American society. So, in What the Numbers Say, Derrick Niederman and David Boyum present clear and comprehensible methods to help us process...
Cover of How to Measure Anything Workbook

How to Measure Anything Workbook

Finding the Value of Intangibles in Business

by Douglas W. Hubbard
Language: English
Release Date: February 26, 2014

The invaluable companion to the new edition of the bestselling How to Measure Anything This companion workbook to the new edition of the insightful and eloquent How to Measure Anything walks readers through sample problems and exercises in which they can master and apply the methods discussed...
Cover of Het bestverkochte boek ooit

Het bestverkochte boek ooit

Hoe cijfers ons leiden, verleiden en misleiden

by Sanne Blauw
Language: Dutch
Release Date: October 30, 2018

‘Onmisbaar voor wie weleens cijfers tegenkomt - voor iedereen dus,’ aldus Ionica Smeets, hoogleraar wetenschapscommunicatie. Van gezondheidsnieuws tot je pensioenleeftijd, van het weerbericht tot de verkiezingsuitslagen: overal bepalen cijfers hoe ons leven eruitziet. Maar meten is mensenwerk,...
Cover of 91 Mistakes Smart Salespeople Make: How to Turn Any Mistake into a Successful Sale
by Tim ConnorTim Connor
Language: English
Release Date: September 1, 2006

There are only two ways to boost your sales performance. Do less wrong or do more right. From bestselling author Tim Connor comes a unique look at 91 mistakes that thousands of salespeople make every day, from losing control of the sales process to letting business go without a fight. 91 Mistakes...
Cover of Generalized Linear Models for Insurance Data
by Piet de Jong, Gillian Z. Heller
Language: English
Release Date: February 28, 2008

This is the only book actuaries need to understand generalized linear models (GLMs) for insurance applications. GLMs are used in the insurance industry to support critical decisions. Until now, no text has introduced GLMs in this context or addressed the problems specific to insurance data. Using...
Cover of The Misbehavior of Markets

The Misbehavior of Markets

A Fractal View of Financial Turbulence

by Benoit Mandelbrot, Richard L. Hudson
Language: English
Release Date: March 22, 2007

Mathematical superstar and inventor of fractal geometry, Benoit Mandelbrot, has spent the past forty years studying the underlying mathematics of space and natural patterns. What many of his followers don't realize is that he has also been watching patterns of market change. In The (Mis)Behavior of...
Cover of The Leading Indicators

The Leading Indicators

A Short History of the Numbers That Rule Our World

by Zachary Karabell
Language: English
Release Date: February 11, 2014

How did we come by the “leading indicators” we place such stock in? We allocate trillions of dollars and make public policy and personal decisions based upon them, but what do they really tell us? “The leading indicators” shape our lives intimately, but few of us know where these numbers...
Cover of From Big Data to Big Profits

From Big Data to Big Profits

Success with Data and Analytics

by Russell Walker
Language: English
Release Date: July 1, 2015

Technological advancements in computing have changed how data is leveraged by businesses to develop, grow, and innovate. In recent years, leading analytical companies have begun to realize the value in their vast holdings of customer data and have found ways to leverage this untapped potential. Now,...
Cover of The Model Thinker

The Model Thinker

What You Need to Know to Make Data Work for You

by Scott E. Page
Language: English
Release Date: November 27, 2018

How anyone can become a data ninja From the stock market to genomics laboratories, census figures to marketing email blasts, we are awash with data. But as anyone who has ever opened up a spreadsheet packed with seemingly infinite lines of data knows, numbers aren't enough: we need to know...
Cover of The Black Swan: Second Edition

The Black Swan: Second Edition

The Impact of the Highly Improbable Fragility"

by Nassim Nicholas Taleb
Language: English
Release Date: May 11, 2010

**The Black Swan is a standalone book in Nassim Nicholas Taleb’s landmark Incerto series, an investigation of opacity, luck, uncertainty, probability, human error, risk, and decision-making in a world we don’t understand. The other books in the series are Fooled by Randomness, Antifragile, Skin...
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