Evolution, Fandom, and Transnationality
by
Qian Zhang, Anthony Y. H. Fung, Seok-Kyeong Hong
Language: English
Release Date: October 5, 2017
Since the Korean Wave phenomenon started in 1997, Hallyu has undergone many changes. Geographically, while Asia has been the largest cultural market for the Korean cultural industries, other parts of society, including North America, Europe, the Middle East, and Latin America have gradually admitted...