Public Relations category: 887 books

Oil dominates. Petroleum is involved in global trade. Oil is responsible for leadership, but the responsibility to produce petroleum wisely results in revolutions, war and that which defines history. Yet with all the importance placed on petroleum, teachers don't instruct students on the role...

This handy primer offers answers to a question that has confronted business owners since the dawn of the digital age – How do I best use the growing number of ways to promote my product? Do I post on social media? Do I advertise online? Do I place ads in traditional media, like newspapers? This...

Are you looking for a great idea or some inspiration to make your PR and promotions more effective and cutting edge? This book contains 100 great PR ideas, extracted from the worlds best companies.Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas...

So you wanna get 10,000 REAL views on your Youtube video! Great! This ebook will show  you 14 surefire ways to explode your views and subscriber count in a short time. There are many reasons why you may want more views to your videos. It could be that you’re...

From the publicist who introduced the world to Fifty Shades of Grey, Donna Huber is now revealing her secrets to successful blog tours. She shares tips and tricks learned through organizing over 30 tours, blasts, and promotional events for nearly 50 independently and traditionally published titles....

"Excellent reading for those who are interested in publicizing a cause, a book, a blog, or just about anything. " Bookfoolery and Babble "Seaman gave The Buzz some tips on how we could become internationally famous. If it doesn't work, we're going to hold a Paris Hilton rally." The...

About AuthorLiam Birkett is changing the way many people and firms do business. No matter the size of the firm or the budget, his refreshing enthusiasm, insight and expertise create business ideas and turns them into reality.Liam began in office management before moving into sales and marketing....

In Affiliate Marketing For Beginners you will learn valuable information on how you can successfully start and manage your own affiliate business.   Inside this first chapter we’re going to go over the basics of affiliate marketing so you know exactly...

The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.

Trash Proof News Releases is a tool designed with one specific goal – to get you publicity in your target media that achieves a return on investment that rivals and even exceeds your best marketing. It offers media everything they need to run with the story using you and the resources you’ve arrayed and meet their needs in today’s fast paced environment and ever changing technologies.

Boost your marketing and advertising with the power of FREE editorial. No matter how large or small, every business and every professional can benefit from positive exposure in the media. Even work-from-home, one-person businesses MUST HAVE the media as a part of their marketing mix. Why? Because...

Marketing is critical to business success. Whether you are new to marketing or not, this book will help you understand marketing and apply it to your business. Packed with practical ideas, this book will help you find out how to create a great brand, how to establish your target audience,...

Today, when companies and customers are faced with an infinite number of messages, the word “relevance” has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and executives toward the realization that if they can focus...