Public Relations category: 887 books
by Jody Lynn Nye, Bill Fawcett
Language: English
Release Date: November 17, 2016
Language: English
Release Date: November 17, 2016
Attending your first convention as a professional writer? Don’t know what opportunities are out there for you? How do you get invited? How do you approach editors? How do you deal with fans who love your book and those who haven’t read it yet? Jody Lynn Nye and Bill Fawcett have answers to the...
by Séverine LAURENT
Language: French
Release Date: September 22, 2014
Language: French
Release Date: September 22, 2014
En croisant techniques de communication persuasive et techniques de développement personnel, l'ouvrage propose un décryptage de l'histoire et de l'actualité des peuples en Afrique de l'Ouest francophone afin de :
Mieux comprendre les contours des théâtres...
Storytelling mit der 3-Akt-Struktur
Wie Sie mit der 3-Akt-Struktur authentische Geschichten erzählen und Kunden sowie Mitarbeiter binden - der Leitfaden
Language: German
Release Date: September 4, 2017
In diesem Buch erfahren Sie, wie Sie Storytelling mit der 3-Akt-Struktur pragmatisch und erfolgreich in Ihrem Unternehmen oder für Ihr Produkt einsetzen können. Oliver Grytzmann zeigt zunächst, wie sich die bewährten Grundstrukturen des Storytelling aus der Literatur und Theaterarbeit auf Unternehmen...
by Antoine Char, Roch Côté
Language: French
Release Date: April 22, 2011
Language: French
Release Date: April 22, 2011
Il y a un peu plus de 30 ans, la société Apple mettait sur le marché le premier ordinateur personnel destiné au grand public. Qui se doutait à cette époque que cette petite machine, d’usage assez restreint, allait servir de base à un réseau mondial d’échange de données et bouleverser l’univers des médias ?
by Konnie G. Kustron
Language: English
Release Date: August 10, 2015
Language: English
Release Date: August 10, 2015
The Internet and technology present continuing challenges to U.S. law as technology often changes faster than the law can be rewritten. The ability to access, store and the transmit information electronically challenges the law with many new and interesting paradigms. This book reviews many of the...
by Loet Velmans
Language: English
Release Date: November 24, 2015
Language: English
Release Date: November 24, 2015
From POW to CEO picks up Loet Velmans’s story at the end of World War II, when, as a newly liberated prisoner of war, he returned from the Far East to Europe, and shortly thereafter set out for the United States, newly married and with no immediate job prospects. That changed when he was hired by...
Steps
My not-so-secret life as an adult dancer and how it impacts my life and business
Language: English
Release Date: January 11, 2018
Steps is a business book, but it is more than an ordinary business book. It encompasses the concept of business + dance = brand philosophy, and yet the term branding is rarely mentioned. Here, in Steps, I am suggesting that you should not even consider building your professional brand unless you are...
Hunting with Barracudas
My Life in Hollywood with the Legendary Iris Burton
Language: English
Release Date: May 1, 2009
“In this vivid memoir, Snyder . . . probes the lifestyles of actors, agents and producers, depicting a high-octane Hollywood with a desperate dark side” (Publishers Weekly).
Hollywood’s famous child star agent Iris Burton launched the careers of the world’s current movie stars and celebrities...
by Antonio Nuñez
Language: Spanish
Release Date: November 5, 2011
Language: Spanish
Release Date: November 5, 2011
¿Cómo logran algunos profesionales poner su sello personal en todo lo que hacen? ¿Por qué unos políticos nos parecen líderes inspiradores y otros robots deshumanizados? ¿Qué hace que un candidato resulte inolvidable durante una entrevista de trabajo?
La respuesta está en nuestra forma...
Il marketing comunicativo dell'impresa. Dalla pubblicità alla comunicazione offline e online al consumatore
Dalla pubblicità alla comunicazione offline e online al consumatore
Language: Italian
Release Date: August 1, 2013
Il libro tocca tutti i temi con cui l’impresa si deve confrontare nel comunicare al consumatore/utilizzatore. Si rivolge a imprenditori, marketing e communication manager, product manager, responsabili PR, uffici stampa, professionisti e operatori della comunicazione, studenti delle facoltà della comunicazione nonché agli stessi operatori delle agenzie della comunicazione.
Il marketing comunicativo business to business. La comunicazione offline e online dall'impresa alle imprese clienti
La comunicazione offline e online dall'impresa alle imprese clienti
Language: Italian
Release Date: July 30, 2014
Il libro tocca tutti i temi comunicazionali con cui l’impresa si deve confrontare nel BtoB. Si rivolge a imprenditori, marketing e communication manager, product manager, responsabili P.R., uffici stampa, professionisti e operatori della comunicazione, studenti delle facoltà della comunicazione, infine agli stessi operatori delle agenzie della comunicazione.
by Aurelia Maria Casey, Angela B. Chrysler
Language: English
Release Date: January 29, 2016
Language: English
Release Date: January 29, 2016
The Chasm Companion
A Fieldbook to Crossing the Chasm and Inside the Tornado
Language: English
Release Date: October 13, 2009
In The Chasm Companion, The Chasm Group's Paul Wiefels presents readers with a new analysis of the ideas introduced in bestselling author Geoffrey Moore's classic books, Crossing the Chasm and Inside the Tornado, and focuses on how to translate these ideas into actionable strategy and implementation...
Pitch Perfect
How to Say It Right the First Time, Every Time
Language: English
Release Date: April 1, 2014
Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. ...