Public Finance category: 2897 books
Crisis Tales
Five Rules for Coping with Crises in Business, Politics, and Life
Language: English
Release Date: March 5, 2013
TELL IT ALL, TELL IT EARLY, TELL IT YOURSELF
Nobody ever calls Lanny Davis to give him good news. As a legal crisis manager, he’s the man public figures such as Bill Clinton, Martha Stewart, U.S. representative Charlie Rangel, and companies such as Whole Foods, among many others, rely on...
Writing Skills for Public Relations
Style and Technique for Mainstream and Social Media
Language: English
Release Date: October 3, 2012
Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication. Covering both style and presentation, it addresses the dos and don'ts of English grammar, including jargon...
by Joosr
Language: English
Release Date: August 31, 2015
Language: English
Release Date: August 31, 2015
In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the books you'll love, Joosr's brief and accessible eBook summaries...
by Michelle Mazur
Language: English
Release Date: April 30, 2014
Language: English
Release Date: April 30, 2014
Do you love your business but don’t know how to talk about it with others?Is the fear of public speaking keeping you from taking your business to the next level?You know public speaking is a great way to establish your credibility, create buzz about your business, and attract your perfect client,...
Public Speaking Secrets: How to Overcome Fear and Use What You Have to Make a Great Speech
Leadership Series, #4
Language: English
Release Date: June 6, 2015
Discover How Others Overcame Their Fear of Public Speaking
Have you ever thought when you have to give a speech that ...
- You’ll forget what you wanted to say and have to sit down in embarrassment?
- Everyone in the audience is judging you negatively?
- Others will notice that your voice...
Introducing Public Relations
Theory and Practice
Language: English
Release Date: February 3, 2011
Introducing Public Relations is your guide to the basics of public relations: where it came from, what it means and what issues the industry faces today. It takes readers from the origins of PR all the way to the newest theoretical debates, explaining along the way the changes and development of the...
Public Relations in Britain
A History of Professional Practice in the Twentieth Century
Language: English
Release Date: July 22, 2004
In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments....
Canada Lives Here
The Case for Public Broadcasting
Language: English
Release Date: August 15, 2015
Canada Lives Here tells the tumultuous story of public broadcasting in Canada, from its inception in 1933 to the CBC’s current, controversial attempts to adapt to collapsing revenues and new technologies. It explores in detail the struggle to preserve public space and foster community in an environment...
Ethics in Public Relations
Responsible Advocacy
Language: English
Release Date: May 3, 2006
Ethics in Public Relations: Responsible Advocacy is the first book to identify universal principles of responsible advocacy in public relations. In this engaging book, editors Kathy Fitzpatrick and Carolyn Bronstein bring together prominent authorities in the field to address theoretic and practical...
Don't Suck on a Straw During Your Speech
And Other Observations from a Public Speaking Coach
Language: English
Release Date: February 16, 2016
In this humorous and practical guide to public speaking, Mary Milla offers tips for moving your presentations out of the PowerPoint weeds. Drawing on more than two decades as a public speaking coach, Mary debunks common excuses and offers strategies to make your next speech poised and polished. These...
by Sandra M Oliver FCIPR PhD
Language: English
Release Date: November 3, 2009
Language: English
Release Date: November 3, 2009
This challenging book reflects the intense discussion that is taking place on the nature of public relations and how it develops and supports management strategy. It links models and theories of strategic management to the PR function and discusses how globalization and the Internet are changing organizational...
The Art of Public Strategy
Mobilizing Power and Knowledge for the Common Good
Language: English
Release Date: July 8, 2010
The strategies adopted by governments and public officials can have dramatic effects on peoples' lives. The best ones can transform economic laggards into trailblazers, eliminate diseases, or sharply cut crime. Strategic failures can result in highly visible disasters, like the shrinking of the Russian...
by
Language: English
Release Date: November 16, 2010
Language: English
Release Date: November 16, 2010
This book on Infectious Disease Informatics (IDI) and biosurveillance is intended to provide an integrated view of the current state of the art, identify technical and policy challenges and opportunities, and promote cross-disciplinary research that takes advantage of novel methodology and what we...
Strategic Public Relations Management
Planning and Managing Effective Communication Campaigns
Language: English
Release Date: February 20, 2015
Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps...