Public category: 11599 books

"First rate advice."--APHA What sort of training do you need to work in public health? What kinds of jobs are out there right now? And what exactly is an epidemiologist, anyway? Answering these questions and more, this career guide provides an overview of the numerous options in...

Basic Financial Skills for the Public Sector is one of a series of books entitled “Essential Skills for the Public Sector”. It aims to assist the reader to understand a variety of basic financial techniques ranging from fractions and percentages, using statistics and spreadsheets, to project appraisal...

Each consumer now has the power to be a journalist, reviewer, and whistle blower. The prevalence of social media has made it possible to alter a brand’s reputation with a single viral post, or spark a political movement with a hashtag. This new landscape requires a strategic plasticity and careful...

This innovative study considers one of the most important art and design movements of the 20th century, the Bauhaus, in conjunction with current research in public relations and organizational communication, elaborating on the mechanisms of internal and external communication available to influence...

Drawn from the results of five seminars this unique book looks at the four areas of: public sector reform; essential features for public leaders; public leadership in action; and the outline of a public leadership approach for the future. It seeks to give public leadership a firm foothold within the study of leadership in general.

Marc Holzer and Richard W. Schwester have written a fresh and highly engaging textbook for the introductory course in Public Administration. Their coverage is both comprehensive and cutting-edge, including not only all the basic topics (OT, budgeting, HRM), but also reflecting new realities...

This book focuses on the accounting change processes that drive integrated reporting in the public sector. The Integrated Report is a tool that allows public sector entities to quantify and convey those aspects of their organization, strategy, governance and performance that lead to the creation of...

Design for Policy is the first publication to chart the emergence of collaborative design approaches to innovation in public policy. Drawing on contributions from a range of the world’s leading academics, design practitioners and public managers, it provides a rich, detailed analysis of design as...

This publication provides an overview of 145 successful innovations in governance and public administration from 50 countries that received the United Nations Public Service Awards, which is the most prestigious international recognition of excellence in public service. The purpose of this book is to disseminate,...

The one-of-a-kind how-to book that puts effective agency management strategies at your fingertips The classic text that describes in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50% longer. This...

International Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix...

Public Policymaking Reexamined is now recognized as a fundamental treatise for public policy studies. Although it caused much controversy when it was first published for its systematic approach to policy studies, the book is acknowledged as a modern classic of continuing importance for the teaching...

Sprawl is an unsustainable pattern of growth that threatens to undermine the health of communities globally. It has been a dominant mid-to-late twentieth century growth pattern in developed countries and in the twenty-first century has shown widespread signs of proliferation in India, China, and other...

The Singapore Perspectives series is a yearly publication that provides critical analysis of emerging trends and issues Singapore faces in terms of social, economic and political development. It is a quick and essential reference for understanding the broad policy discussions that animate thought...