Public category: 11599 books

Like all aspects of society, public health practice has been fundamentally changed by the emergence of electronic and social media as centerpieces of human communication and connection. More than ever, public health practitioners rely on these new marketing and communications technologies to promote...

The new context and character of public service - shifting values, entrepreneurship, information technology, multi-sector careers - require enhanced technical, ethical, and leadership skills. This concise and readable work describes what it means to be a consummate professional public servant. It...

Dr. Goh Keng Swee's extensive career as a public servant was dynamic as well as distinguished, in many ways decisively instrumental in the making of the Republic of Singapore. This distinctive collection of essays attempts an assessment of the long-term influence and significance of Dr. Goh's major...

Getting a public relations campaign or programme off the ground can seem overwhelming. Planning and Managing Public Relations Campaigns provides a blueprint for all practitioners. Practical and easy to read, the book presents a 12-point plan for ensuring success of campaigns of all sizes, covering...

Now in a completely revised and updated Third Edition, Leadership in Public Organizations provides a compact but complete analysis of leadership for students and practitionerswho work in public and nonprofit organizations. Offering a comprehensive review of leadership theories in the field, from the...

The context and environment of public services is becoming increasingly complex and the management of change and innovation is now a core task for the successful public manager. This text aims to provide its readers with the skills necessary to understand, manage and sustain change and innovation...

This text provides students a foundation in public health practice and management, focusing on developing the knowledge and skills required by the real world of public health. The authors of Transforming Public Health Practice explain the drivers of change in public health practice, key success factors...

The Routledge Handbook of Global Public Policy and Administration is a comprehensive leading-edge guide for students, scholars and practitioners of public policy and administration. Public policy and administration are key aspects of modern societies that affect the daily lives of all citizens. This...

Two past presidents of the American Public Health Association have edited this book on the ways in which social injustice causes and contributes to public health problems. Their previous books War and Public Health and errorism and Public Health both dealt with specific issues of social injustice as...

The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to...

Managing in the public sector requires an understanding of the interaction between three distinct dimensions—administrative structures, organizational cultures, and the skills of individual managers. Public managers must produce results that citizens and their representatives expect from their government...

This third edition of Introduction to Public Health by Fleming and Parker continues to cement itself as a highly-respected resource for public health students. This title provides an up-to-date and comprehensive overview of the key concepts and principles of public health from a multidisciplinary...

What is public health? To some, it is about drains, water, food and housing, all requiring engineering and expert management. To others, it is the State using medicine or health education and tackling unhealthy lifestyles.  This book argues that public health thinking needs an overhaul, a...

Dale Carnegie, the father of modern public speaking training, had a long list of students whose rise to prominence demonstrated that public speaking is, indeed, a shortcut to distinction. This continues to hold true. In every class, club, community, county, country, or even continent, men and women who...