Planning Forecasting category: 2658 books
by Andrew McAfee, Erik Brynjolfsson
Language: English
Release Date: June 27, 2017
Language: English
Release Date: June 27, 2017
“A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial Times
In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson...
Buzzmarketing
Get People to Talk About Your Stuff
Language: English
Release Date: July 7, 2005
"There's fake corporate marketing and then there's real marketing. This is the real stuff for real people." -Ben Cohen, co-founder of Ben & Jerry's Ice Cream
These days consumers are paying less and less attention to advertising. A majority already zap commercials, and new technology...
Summary of The 4 Disciplines of Execution
by Chris McChesney, Sean Covey, and Jim Huling | Includes Analysis
Language: English
Release Date: February 23, 2019
Summary of The 4 Disciplines of Execution by Chris McChesney, Sean Covey, and Jim Huling | Includes Analysis
Preview:
The 4 Disciplines of Execution is a guide for businesses to reliably commit to the goals and plans they set, authored by associates from FranklinCovey, a management consultancy....
True Story
How to Combine Story and Action to Transform Your Business
Language: English
Release Date: June 25, 2013
Is your company a storyteller-or a storydoer?
The old way to market a business was storytelling. But in today’s world, simply communicating your brand’s story in the hope that customers will listen is no longer enough. Instead, your authentic brand must be evident in every action the organization...
by Marian Salzman
Language: English
Release Date: December 12, 2012
Language: English
Release Date: December 12, 2012
The “new” has never been more crucial, as the entire world, from emerging to mature economies, is now creating new products, services and experiences at an unprecedented rate. Whether you are helming an organization or developing your personal brand, your survival depends on finding new opportunities....
The Leadership Contract
The Fine Print to Becoming an Accountable Leader
Language: English
Release Date: October 30, 2017
Step up, get tough, and commit to your decision to lead
The Leadership Contract provides the manual that leaders around the world need. With only seven percent of employees feeling confident in senior leadership, the problem is evident: disappointing, and often disgraceful leaders. Employees...
Working Collaboratively
A Practical Guide to Achieving More
Language: English
Release Date: September 8, 2017
The really big sustainability challenges for your business can’t be solved by your business. But they can be solved by your business working in collaboration with others.
Working Collaboratively provides tools to help you understand and manage successful collaborations: identify potential...
The Anatomy of Buzz
How to Create Word of Mouth Marketing
Language: English
Release Date: May 14, 2002
A groundbreaking guide to creating the word-of-mouth magic that cuts through the skepticism and information overload of today's consumers, and drives sales-and profits-to new heights.
What turns a "sleeper" into a box-office bonanza or catapults a just-released book to the top of...
Think Big, Act Small
How America's Best Performing Companies Keep the Start-up Spirit Alive
Language: English
Release Date: May 5, 2005
Is it possible for a company to grow its revenues and profits by 10 percent or more for at least ten consecutive years, not counting acquisitions? That’s an incredibly high bar for growth and profitability, one that 99.99 percent of American companies can’t meet—including the famous ones that...
by Karen Post
Language: English
Release Date: December 16, 2011
Language: English
Release Date: December 16, 2011
Position your company to handle any brand crisis—instantly and effectively
Toyota, Tylenol, and Goldman Sachs all made the best of serious brand crises. You can, too, with Brand Turnaround!
Brand Turnaround examines a number of brand crises—explaining first what went wrong and then...
The New Polymath
Profiles in Compound-Technology Innovations
Language: English
Release Date: June 15, 2010
Prepare for a world of compound innovation which blends 3, 5, 10 strands of infotech, greentech, biotech and healthtech to solve the "Grand Challenges" our world faces-and the more routine ones
Polymath is the Greek word for a Renaissance person like Leonardo Da Vinci or Ben Franklin...
The Technology Machine
How Manufacturing Will Work in the Year 2000
Language: English
Release Date: February 28, 2001
How will autonomous agents, emergent systems, and chaos theory change the way we live and work in the twenty-first century? As today's manufacturing and production systems grow increasingly complex, tomorrow's science of complexity will produce paradoxically simple solutions, argue technology experts...
by Ric Merrifield
Language: English
Release Date: November 17, 2011
Language: English
Release Date: November 17, 2011
Today, markets are vulnerable to tectonic technological changes and sudden shifts in consumer lifestyles that can quickly destroy business models, strategies, even entire industries. Here, in this brief eBook, Ric Merrifield, a longtime consultant and the business scientist for Microsoft, tells how to anticipate and survive such an earthquake - and how to prosper when the aftershocks subside.
Best Practices in Lean Six Sigma Process Improvement
A Deeper Look
Language: English
Release Date: April 10, 2018
Best Practices in Lean Six Sigma Process Improvement reveals how to refocus lean/six sigma processes on what author Richard Schonberger—world-renowned process improvement pioneer—calls "the Golden Goals": better quality, quicker response, greater flexibility, and higher value. This manual...