Marketing Sales category: 13176 books

As with executives and managers in so many other business functions, pricing specialists are being challenged more and more to substantiate the added value of their activities. Pricing is a core function of every business, and needs not only to contribute positively to short- and long-term results,...

With a concise, yet comprehensive overview of the topic, Social Marketing and Behaviour Change features a review and analysis of the most validated models of behaviour change, using case studies to illustrate these models in practice. Divided into nine sections, the authors and contributors of this unique...

This is not some old report that shows you some old tactic about offline marketing. Offline marketing is not easy to be in because of one thing: it's not easy to get clients... Offline marketing is not easy to be in. But only because of one thing: it's not easy to get clients. In all of offline...

When you first discover Internet marketing you get all excited - and make no mistake about it, Internet marketing IS exciting. Quite frankly the money making potential in an online business is massive and VERY easy to see...So, you go off and learn as much as you can about it all. You learn all about...

Many authors are taking advantage of the eBook revolution to get their books in front of the public. The problem is that lots of the public can’t see your book. In his book, “How to market eBooks” Royce Kirk covers the basics that all authors of eBooks need to know. This book will start you...

On the Internet, it is very possible to make money without selling any product. One way of doing so is through starting your own eZine, also known as an electronic newsletter. If you love to talk, this is as easy as having a meeting with all your friends once a month. You simply send out an...

This reference is loaded with necessary resources useful to small business entrepreneurs, sales and marketing managers of corporation, affiliate or franchise owner/operators, and the well-informed consumer. Get expert advice on branding and designs and all aspects of product selling and promotion...

Welcome to another episode of the Real Fast Results podcast!  This is a very special episode that you’re going to love.  You are going to learn how to make a post on your blog go viral!  The coolest part is that, potentially, you can actually do this with the blog that you have right now.  You...

Are you struggling to grow your sales? Trying to decide whether the time is right to hire a direct sales force? Would you like to approach new markets and territories using a proven business model that will reduce your go-to-market costs? If you are looking to expand your sales...

Extending beyond a basic psychological approach to Consumer Behaviour, this text provides an empirical understanding of the subject and will be of particular appeal to those of the Ehrenberg-Bass tradition and those who view Marketing as a science. The third edition maintains a strong focus...

Fact: 25% of sales representatives produce 90 to 95% of all sales. Clearly, most of the members on your sales team are not selling up to their potential and therefore not generating the revenues they could. That means neither of you are making the incomes you could! Why is this case? It’s...

Discover How You Can Get A Rush Of Targeted Traffic From Social Media In This 10-Part Course! Many business owners find it hard to go at it alone on social media. There are too many platforms to choose from. There are far too many ‘gurus’ giving out bad advice. If you’ve...

Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality...

If you're an entrepreneur, then Mission Critical is the one action packed book you need to read today!  It provides you with a complete list of the vital strategies you need to successfully increase your sales and grow your business by engaging in low cost high impact marketing and promotions. ...