Marketing Sales category: 13176 books

Cover of Get Your Money Where Your Mouth Is

Get Your Money Where Your Mouth Is

How to Use Seminars and Public Speaking to Market and Promote Your Business, Profession, or Passion—Profitably

by David R. Portney
Language: English
Release Date: June 19, 2013

We are in an age where the battle to get your customers’ attention is fierce and advertising options are becoming more expensive and less effective. In Get Your Money Where Your Mouth Is, you will learn everything you need to know to market yourself and your business in the least expensive and most...
Cover of How To Go Viral In The Marketing World
by Anonymous
Language: English
Release Date: January 7, 2016

Turn Your Business Into a Overnight Success Story by Learning How to Go Viral! Harnessing the Power of Viral Marketing Where Everyone is Suddenly Talking About Your Company, Product or Service is the an Effective Means to Becoming a Rapid Success in a Short Period of Time! Viral marketing buzz occurs...
Cover of Marketing Data Science

Marketing Data Science

Modeling Techniques in Predictive Analytics with R and Python

by Thomas W. Miller
Language: English
Release Date: May 2, 2015

Now***,*** a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics. Writing for both managers and students, Thomas W. Miller explains essential concepts, principles,...
Cover of How to Develop a Strategic Marketing Plan
by Norton Paley
Language: English
Release Date: September 29, 2017

Two-thirds of rapid-growth firms use written business plans, according to Price, Waterhouse, Coopers 1998 Trendsetter Barometer. The survey also states that firms with written plans grow faster, achieve a higher proportion of revenues from new products and services, and enable CEOs to manage more...
Cover of 6 Practical Tips for Closing Automotive Sales
by Tom Hopkins
Language: English
Release Date: September 23, 2014

Having a well-trained sales team is like having insurance for your advertising dollars. Your marketing efforts capture the attention of buyers. The sales team converts those efforts into closed sales and satisfied clients. They are where the rubber truly meets the road in the auto industry. Implement...
Cover of Attracting Attention

Attracting Attention

Promotion and Marketing for Tourism Attractions

by Andi Stein
Language: English
Release Date: July 20, 2015

From theme parks and museums to zoos and aquariums, attractions draw millions of visitors each year. Regardless of type, they all share one common denominator – they are intended to provide visitors with memorable experiences. This book offers information about how to promote and market tourism...
Cover of Social Media Analytics Strategy

Social Media Analytics Strategy

Using Data to Optimize Business Performance

by Alex Gonçalves
Language: English
Release Date: November 12, 2017

This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is...
Cover of Unlocking Yes - Revised Edition

Unlocking Yes - Revised Edition

Sales Negotiation Lessons & Strategy

by Patrick Tinney
Language: English
Release Date: November 12, 2018

Sales negotiation is eternally and constructively tied to consultative selling. So, we must always be very mindful of the power and strength of long-term, trusted, businesses relationships. Armor-piercing questions in their various forms must not be seen as anything other than a positive risk tool...
Cover of Plan e informes de marketing internacional
by María del Sol García Fernández
Language: Spanish
Release Date: June 2, 2016

Relacionar entre sí la información proveniente del sistema de información de marketing (SIM) y las variables que intervienen en el marketing obteniendo conclusiones para el plan de marketing internacional de la empresa. Elaborar un informe de base, briefing, de productos/marcas para el desarrollo...
Cover of Digital Marketing Analytics

Digital Marketing Analytics

Making Sense of Consumer Data in a Digital World

by Chuck Hemann, Ken Burbary
Language: English
Release Date: April 23, 2018

Distill Maximum Value from Your Digital Data! Do It Now! Why hasn’t all that data delivered a whopping competitive advantage? Because you’ve barely begun to use it, that’s why! Good news: neither have your competitors. It’s hard! But digital marketing analytics is 100% doable, it offers...
Cover of The Evolving Scribe

The Evolving Scribe

Personalize, Perform, Promote To Ink A Profitable Future Blending Storytelling, Poetry, And Social Marketing

by Jennifer Darden
Language: English
Release Date: July 31, 2013

Provocative Right Brain Branding For The Everyday Artisticpreneur: A World Where Anyone Can Leverage Passion, Talent, Marketing, And Technology Personalizing, performing, promoting, and profiting, blending stories, poetry, and social marketing overlap to become a blended solution that has...
Cover of Video Marketing Strategy

Video Marketing Strategy

Harness the Power of Online Video to Drive Brand Growth

by Jon Mowat
Language: English
Release Date: March 3, 2018

Video is the single most effective tool that marketers have to raise brand awareness, increase sales, drive website traffic and deliver ROI on marketing budgets. Driven by consumer demand and with the backing of the largest social media platforms, our world is becoming 'video first'. Video Marketing...
Cover of Instant Profits Guide to FACEBOOK Marketing Success
by Hillary Scholl
Language: English
Release Date: August 1, 2018

Instant Profits Guide to Facebook Marketing  Success Facebook Marketing  is Now Your Most  Cost effective  Strategy to  Reach Out to  MILLIONS and connecting  to your Global Audience    With  Facebook  Live  and Stories  features , let it take  your business to the next level with the...
Cover of Think Like a Marketer

Think Like a Marketer

What It Really Takes to Stand Out From the Crowd, the Clutter, and the Competition

by Lauron Sonnier
Language: English
Release Date: July 15, 2009

Turn Yourself and Your Business Into a Marketing Machine! To act and succeed like a marketer, you must first think like one. When you do, marketing becomes routine, focused, and successful as you take clear, confident steps to grow your business every day. Think Like a Marketer takes...
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