Marketing Sales category: 13176 books

Marketing, while essential to organisational success, is arguably one of the most controversial aspects of business management. Criticisms of marketing’s impact range from fostering materialism and unsustainable consumption patterns through to the use of deception, stifling of innovation and lowering...

Si quiere destacarse entre la competencia, la empresa de hoy debe migrar del marketing transaccional la búsqueda de clientes por medio de mensajes masivos al marketing relacional la fidelización de clientes y la administración de la demanda por medio de mensajes y productos personalizados. Esto...

Harnessing the Power of Viral Marketing Where Everyone is Suddenly Talking About Your Company, Product or Service is the an Effective Means to Becoming a Rapid Success in a Short Period of Time! Viral marketing buzz occurs daily, in normal, unspectacular circumstances and when you least anticipate...

Research Paper (postgraduate) from the year 2002 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3 (A), European University Viadrina Frankfurt (Oder) (Economics - International Business Administration), course: Marketing Seminar,...

Learn the top modern affiliate marketing techniques. The key to affiliate marketing success is to focus on what works. The mechanics of affiliate marketing have not changed. What has changed, however, are the strategies that enable you to become a successful affiliate marketer. With...

Affiliate marketing programs pay a rather tentative commission on a regular basis and are easy to join. As a result, many people have joined this lucrative industry. To be successful in affiliate marketing, you require an efficient online marketing strategy and consistent efforts. No one will...

Are you ready to start doing effective social media marketing today? A lot of marketers have all sorts of wrong ideas about social media marketing. Some think that you only need to post "viral content" to get tons of traffic overnight. Yes , You can  ! , If You do it Right They actually...

If you've ever wanted to make money online, I'm sure you came across the term affiliate marketing. Maybe you even purchased eBooks and video trainings, joined affiliate networks such as Clickbank and JVZoo and thought the sales would start rolling in. Because when peopel think about affiliate marketing,...

Article Marketing is essentially writing and distributing short articles to a variety of outlets, including article repositories, which are also called article directories and article banks, forums, and newsletter publishers. Article marketing is one of the most effective types of marketing that one...

Exchange Behavior in Selling and Sales Management presents a pragmatic and easy-to-implement framework for the successful operation of selling and sales management. Focused specifically on the value-exchange behavior of buyers and sellers, the book is composed of eight fundamental building blocks,...

The Perfect Sales Pro is a summary introduction to The Master Sales Manual. The Perfect Sales Pro provides an introduction to the 10 areas of knowledge necessary to becoming a great sales professional: Self-Development, Consumer Psychology, Communication, Self-Marketing, Prospecting, Presentations, Sales, Persuasion, Relationships, and Business Development.

**In Series, you'll find everything you need to know to about great internet marketing strategies. ** No matter what type of business you are running, you should benefit from internet marketing and find that it can help you to increase your brand visibility, to grow your audience and to make...

Research Paper (postgraduate) from the year 2013 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A, University of Massachusetts Boston, language: English, abstract: This paper aimed at reviewing some retail marketing theories and evaluating...

Learn the best modern video marketing techniques. Video has always been around. In fact, its marketing potential has always been apparent to a lot of online marketing professionals. But here's the problem. The challenge to video marketers nowadays is that video may have been the victim...