Information Management category: 2540 books
Qualitative Methodologies in Organization Studies
Volume I: Theories and New Approaches
Language: English
Release Date: November 30, 2017
This book brings together key theories behind qualitative research, whilst drawing attention to novel, cutting-edge approaches to data gathering, such as visual anthropology and storytelling. Offering a comprehensive guide to qualitative analysis, this book goes further than examining research methods...
Product-Focused Software Process Improvement
17th International Conference, PROFES 2016, Trondheim, Norway, November 22-24, 2016, Proceedings
Language: English
Release Date: November 15, 2016
This book constitutes the proceedings of the 17th International Conference on Product-Focused Software Process Improvement, PROFES 2016, held in Trondheim, Norway, in November 2016.
The 24 revised full papers presented together with 21 short papers, 1 keynote, 3 invited papers, 5 workshop papers....
Product-Focused Software Process Improvement
18th International Conference, PROFES 2017, Innsbruck, Austria, November 29–December 1, 2017, Proceedings
Language: English
Release Date: November 10, 2017
This book constitutes the refereed proceedings of the 18th International Conference on Product-Focused Software Process Improvement, PROFES 2017, held in Innsbruck, Austria, in November/December 2017.
The 17 revised full papers presented together with 10 short papers, 21 workshop papers. 3...
Requirements Engineering: Foundation for Software Quality
22nd International Working Conference, REFSQ 2016, Gothenburg, Sweden, March 14-17, 2016, Proceedings
Language: English
Release Date: March 4, 2016
This book constitutes the proceedings of the 22nd International Working Conference on Requirements Engineering – Foundation for Software Quality, REFSQ 2016, held in Gothenburg, Sweden, in March 2016.
The 16 full papers and 5 short papers presented in this volume were carefully reviewed and selected...
Design Thinking Research
Studying Co-Creation in Practice
Language: English
Release Date: January 5, 2012
This book summarizes the results of the second year in the Design Thinking Research Program, a joint venture of Stanford University in Palo Alto and Hasso Plattner Institute in Potsdam. The authors have taken a closer look at the issue of co-creation from different points-of-view. The concept of co-creation...
Tribal Marketing, Tribal Branding
An expert guide to the brand co-creation process
Language: English
Release Date: July 30, 2013
Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands. Richardson incorporates the approach of ethno-marketing to expertly explain the opportunities for marketing and branding professionals to co-create brands with, and develop new ways of marketing to, tribal groups and brand communities.
Building Bridges at the Science-Stakeholder Interface
Towards Knowledge Exchange in Earth System Science
Language: English
Release Date: March 7, 2018
This book covers the approaches, applied methods and central participatory processes at the science-stakeholder interfaces embedded in the development of the "Earth System Knowledge Platform (ESKP)". The latter is an initiative of the German Helmholtz Association, synthesizing the...
Healthcare Business Intelligence
A Guide to Empowering Successful Data Reporting and Analytics
Language: English
Release Date: July 20, 2012
Solid business intelligence guidance uniquely designed for healthcare organizations
Increasing regulatory pressures on healthcare organizations have created a national conversation on data, reporting and analytics in healthcare. Behind the scenes, business intelligence (BI) and data warehousing...
Dynamics of Big Internet Industry Groups and Future Trends
A View from Epigenetic Economics
Language: English
Release Date: March 31, 2016
This book applies a new analytical framework to the study of the evolution of large Internet companies such as Apple, Google, Microsoft, Facebook, Amazon and Samsung. It sheds light on the dynamics of business groups, which are approached as ‘business ecosystems,’ and introduces the concept of...
Create Income through Self-Publishing
An Author's Approach on Generating Wealth by Self-Publishing
Language: English
Release Date: March 1, 2017
Second Edition - Enriched and updated guides
What this book is NOT...Get Rich Quick, Instant Success, Shortcut to Internet Millions and the rest of the internet hype. What this book does, is show you how to expand your book profitability by learning to publish on many platforms to create independent...
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Language: English
Release Date: May 7, 2013
Language: English
Release Date: May 7, 2013
Digital media present opportunities for new types of consumption including desiring, buying, collecting, making, and even selling digital virtual goods. To these activities we can add those taking place in virtual communities of consumption, online shops, brand websites, and online auction houses...
Media Convergence Handbook - Vol. 2
Firms and User Perspectives
Language: English
Release Date: May 11, 2016
The Media Convergence Handbook sheds new light on the complexity of media convergence and the related business challenges. Approaching the topic from a managerial, technological as well as end-consumer perspective, it acts as a reference book and educational resource in the field. Media convergence...
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Language: English
Release Date: March 14, 2010
Language: English
Release Date: March 14, 2010
An ontology is a formal description of concepts and relationships that can exist for a community of human and/or machine agents. The notion of ontologies is crucial for the purpose of enabling knowledge sharing and reuse. The Handbook on Ontologies provides a comprehensive overview of the current...
Inter-Organizational Relationships
Towards a Dynamic Model for Understanding Business Network Performance
Language: English
Release Date: October 30, 2014
This book explores the premise that organizations are significantly influenced by their inter-organizational relationships; moreover, these relationships may generate important externalities, both positive and negative, impacting the environment at several levels. The advent of the Internet era, on...