Industries Professions category: 12443 books

Cover of Where Does It Hurt?

Where Does It Hurt?

An Entrepreneur's Guide to Fixing Health Care

by Jonathan Bush, Stephen Baker
Language: English
Release Date: May 15, 2014

A bold new remedy for the sprawling and wasteful health care industry. Where else but the doctor’s office do you have to fill out a form on a clipboard? Have you noticed that hospital bills are almost unintelligible, except for the absurdly high dollar amount? Why is it that technology in...
Cover of In Pursuit of the Common Good

In Pursuit of the Common Good

Twenty-Five Years of Improving the World, One Bottle of Salad Dressing at a Time

by Paul Newman, A.E. Hotchner
Language: English
Release Date: August 12, 2008

Shameless exploitation has never been more fun nor done more good for more people than when done by Newman’s Own—the first green food company to use all-natural ingredients, and still the most successful. It was 1982 when Paul Newman and A. E. Hotchner made their foray into local gourmet...
Cover of Códigos de ética periodística en México
by Omar Raúl Martínez
Language: Spanish
Release Date: February 13, 2013

Con suma recurrencia se plantea que se carece de parámetros que orienten y eleven la calidad del ejercicio periodístico. Ante esa preocupación, Códigos de ética periodística en México se propone dos objetivos medulares: hacer una revisión y análisis crítico de la deontología...
Cover of Real Dirt

Real Dirt

An Ex-industrial Farmer's Guide to Sustainable Eating

by Harry Stoddart
Language: English
Release Date: September 17, 2013

Real Dirt is a groundbreaking book for any reader interested in learning more about where food comes from. Harry Stoddart shares years of experience and knowledge in his quirky dissection of agriculture and what we eat. Among his many achievements, he has developed a farming system he believes is...
Cover of Elaboraciones complementarias en panadería y bollería
by Ana Podadera Pastrana
Language: Spanish
Release Date: May 27, 2016

Adquirir y/o actualizar los conocimientos necesarios para desarrollar correctamente el trabajo en un obrador de pastelería-panadería. Conocer los rellenos básicos de bollería y pastelería y saber diferenciar cada uno de los ingredientes de cada elaboración, así como las normas de higiene para...
Cover of ¿Cómo crear un storytelling de marca?

¿Cómo crear un storytelling de marca?

De la teoría a la práctica profesional

by Alfonso Freire Sánchez
Language: Spanish
Release Date: January 8, 2018

Somos cocreadores y demandantes de relatos en un contexto donde el storytelling adquiere una nueva dimensión social. Un fenómeno que no ha pasado inadvertido para las marcas: las campañas publicitarias cuentan historias sobre personas y no se centran en sus productos o servicios. Este libro tiene...
Cover of Moveable Feasts

Moveable Feasts

From Ancient Rome to the 21st Century, the Incredible Journeys of the Food We Eat

by Sarah Murray
Language: English
Release Date: November 13, 2007

Today the average meal has traveled thousands of miles before reaching the dinner table. How on earth did this happen? In fact, long-distance food is nothing new and, since the earliest times, the things we eat and drink have crossed countries and continents. Through delightful anecdotes and astonishing...
Cover of The Real Thing

The Real Thing

Truth and Power at the Coca-Cola Company

by Constance L. Hays
Language: English
Release Date: February 3, 2004

A definitive history of Coca-Cola, the world’s best-known brand, by a New York Times reporter who has followed the company and who brings fresh insights to the world of Coke, telling a larger story about American business and culture The Real Thing is a portrait of America’s most famous...
Cover of Aerotropolis

Aerotropolis

The Way We'll Live Next

by John D. Kasarda, Greg Lindsay
Language: English
Release Date: March 1, 2011

This brilliant and eye-opening look at the new phenomenon called the aerotropolis gives us a glimpse of the way we will live in the near future—and the way we will do business too. Not so long ago, airports were built near cities, and roads connected the one to the other. This pattern—the...
Cover of The Looting Machine

The Looting Machine

Warlords, Oligarchs, Corporations, Smugglers, and the Theft of Africa's Wealth

by Tom Burgis
Language: English
Release Date: May 3, 2016

The trade in oil, gas, gems, metals and rare earth minerals wreaks havoc in Africa. During the years when Brazil, India, China and the other “emerging markets” have transformed their economies, Africa's resource states remained tethered to the bottom of the industrial supply chain. While Africa...
Cover of 220 Best Franchises to Buy

220 Best Franchises to Buy

The Essential Sourcebook for Evaluating the Best Franchise Opportunities

by The Philip Lief Group, Lynie Arden
Language: English
Release Date: February 24, 2010

Today's economic climate, dominated by corporate giants and chains, can be a tough place for a new face, but buying a franchise is the best opportunity for a budding entrepreneur. 220 Best Franchises to Buy, revised and updated with all-new franchise ideas, shows you how to get in on the ground floor--and...
Cover of The Oil Card

The Oil Card

Global Economic Warfare in the 21st Century

by James R. Norman
Language: English
Release Date: July 22, 2008

Challenging the conventional wisdom surrounding high oil prices, this compelling argument sheds an entirely new light on free-market industry fundamentals. By deciphering past, present, and future geopolitical events, it makes the case that oil pricing and availability have a long history of being...
Cover of The Lean Six Sigma Guide to Doing More With Less

The Lean Six Sigma Guide to Doing More With Less

Cut Costs, Reduce Waste, and Lower Your Overhead

by Mark O. George
Language: English
Release Date: January 28, 2010

Praise for The Lean Six Sigma guide to Doing More with Less "At Frito Lay, we have applied many of the concepts and tools in this book, and we are realizing a five to seven times return on our annual Lean Six Sigma investment." —Tony Mattei, Lean Six Sigma Director, Frito Lay "Ecolab...
Cover of The Meat Racket

The Meat Racket

The Secret Takeover of America's Food Business

by Christopher Leonard
Language: English
Release Date: February 18, 2014

An investigative journalist takes you inside the corporate meat industry—a shocking, in-depth report every American should read. How much do you know about the meat on your dinner plate? Journalist Christopher Leonard spent more than a decade covering the country’s biggest meat companies,...
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