Direct Marketing category: 560 books

Congratulations! You’ve self-published the book you always wanted to write. What’s more it has a great cover, a killer blurb and even a couple of reviews (from your friends)... ...but no-one seems to find it, let alone buy it. It seems an uphill struggle of constant...

The global, go-to guide that started the Value Selling Revolution—now updated for today’s market “Value” is about more than just price. Good salespeople understand that and know what differentiates their products from that of competitors. In the first edition of Value-Added Selling,...

One of the oldest myths in business is that every customer is a valuable customer. Even in the age of high-tech data collection, many businesses don't realize that some of their customers are deeply unprofitable, and that simply doing business with them is costing them money. In many places, it's...

Do you have a product or service and a list of potential customers who'd like to hear from you? This to-the-point guide will show you exactly how to write emails that win maximum sales. Written by an experienced copywriter who's crafted sales emails for five-figure vacation packages and widely...

"Whether you're launching your own company, or are more of a reluctant entrepreneur, you face the imperative to build your brand. Kaputa has made this challenger her personal and professional study, and she shares secrets worth many times the cost of admission!" - Daniel H. Pink, author...

Why is it that almost every selling strategy that every coffee bar owner tries, to advertise, to market, and to attract paying customers is ineffective, costly, and wrong.Almost every penny that every coffee bar owner spends to attract paying customers is wasted; you might as well toss your...

"GET OFF YOUR ASS AND COLD CALL!!!" serves as a reminder, not only to salespeople but to all professionals, that to accomplish everything your heart desires one must pay a price. This "price", simply stated, is hard work. Dynast Amir explains through personal example how taking...

Telemarketing has come along way since it began some 50 years ago. This book will show you the history of telemarketing, how business has changed over the years, the best way to recruit the top talent, telemarketing scams, why the art of Working From Home is dead and why some call centers fail when others succeed. Written by a professional who has 19 years of multi-national experience

THE CLASSIC GUIDE TO HIGH-LEVEL SELLING. Updated with new insights from global executives. How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major...

This book is written with a step by step guide on how to make money from social media handles while socializing with friends and family.

This tutorial is especially tailored for authors, BUT, it applies to all facebook advertisers. In this tutorial you will learn the simplest most effective SYSTEM to test your way to success! Facebook ads are especially attractive for authors. There are several features in facebook that...

So you wanna get 10,000 REAL views on your Youtube video! Great! This ebook will show  you 14 surefire ways to explode your views and subscriber count in a short time. There are many reasons why you may want more views to your videos. It could be that you’re...