Direct Marketing category: 560 books

Cover of eXtreme eBay: How to Quickly Apply the Most Powerful Direct Marketing Techniques in the World to Every Item You Sell on eBay
by Greg Perry
Language: English
Release Date: February 25, 2016

Wipe Up the Floor with Your Competition... Immediately!The Critics say:"Direct Marketing techniques don't and can't work on eBay."Direct Marketers say:"Critics get paid far less money than Direct Marketers."Maximize Your Auction Profits by 185% or More!Direct...
Cover of Commonsense Direct and Digital Marketing
by Drayton Bird
Language: English
Release Date: June 3, 2007

Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, no-nonsense style. The latest edition takes the book into new...
Cover of The Direct Mail Revolution

The Direct Mail Revolution

How to Create Profitable Direct Mail Campaigns in a Digital World

by Robert W. Bly
Language: English
Release Date: March 19, 2019

In our digital world, it’s easy to overlook the power of a snail mail marketing piece. But think again because when you could earn as much as a 1,300% ROI, why would you not want to generate more leads, orders, and sales with the power of direct mail? It’s time to transform your marketing. It’s...
Cover of The Direct Mail Solution

The Direct Mail Solution

A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign

by Craig Simpson, Dan S. Kennedy
Language: English
Release Date: January 20, 2014

Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing’s Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business...
Cover of Direct Marketing In A Week

Direct Marketing In A Week

Maximize Sales Through Direct Mail In Seven Simple Steps

by Patrick Forsyth
Language: English
Release Date: June 27, 2014

Direct marketing just got easier Picking the right promotional mix is not easy. Whatever is done it must be effective, and also cost-effective, and both budgets and time are no doubt limited. Business does not arrive unbidden (or very little of it does), nor does it magically arrive just by crossing...
Cover of Direct and Digital Marketing in Practice
by Brian Thomas, Matthew Housden
Language: English
Release Date: June 29, 2017

Direct and Digital Marketing in Practice is the essential manual for all managers, marketers and students. Incisive and thorough, the text has been fully updated to reflect the continuing impact and future implications of the Internet on marketing. This new 3rd edition is one of the only comprehensive...
Cover of No B.S. Direct Marketing

No B.S. Direct Marketing

The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses

by Dan S. Kennedy
Language: English
Release Date: June 12, 2018

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business....
Cover of The Engaged Customer

The Engaged Customer

The New Rules of Internet Direct Marketing

by Hans Peter Brondmo
Language: English
Release Date: October 13, 2009

In the age of the Internet, how do you keep your customers coming back--again and again--when your competitors are always just one click away? How do you turn casual, anonymous surfers into profitable, "engaged" customers? The answers to these questions can be found in The Eng@ged...
Cover of Direct Marketing for Beginners

Direct Marketing for Beginners

How to Cut Out the Middleman and Sell Direct to Consumers

by Learn2succeed
Language: English
Release Date: December 14, 2009

What is involved with direct marketing and the process of disintermediation to cut out the middleman and increase profit margins? This book covers direct mail marketing, telemarketing and fax broadcasting. It shows how to effectively use print media, radio and TV. It shows you how to create your own...
Cover of How to Write Sales Letters and Email

How to Write Sales Letters and Email

Write direct response marketing material to inform, persuade and sell!

by Paul Lima
Language: English
Release Date: May 28, 2016

Welcome to How to Write Sales Letters and Email—a book for those who want to understand the magic behind using writing and direct response marketing to promote a company, product, service, event, cause, or other item/issue. If you want to master the craft of writing direct response marketing...
Cover of Direct Mail in the Digital Age
by Lin Grensing-Pophal
Language: English
Release Date: October 1, 2012

Direct mail allows you to target individual customers and has been in existence for many years. With the advent of the Internet and email marketing, has direct mail lost its touch? How do you ensure the success of your existing direct mail campaigns? How do you make sure your direct mail campaigns...
Cover of The Ultimate Direct Marketing, Copywriting, & Advertising Bible: More than 850 Direct Response Strategies, Techniques, Tips, and Warnings Every Business Should Apply Now to Skyrocket Sales
by Greg Perry
Language: English
Release Date: March 17, 2016

It's not bragging if it's fact: Here is your largest and mightiest collection of ready-to-use RIGHT NOW marketing strategies... The largest collection ever published in the history of the world.All businesses want more sales. Your only complaint will be the sheer number of ways you’ll...
Cover of Direct Selling For Dummies
by Belinda Ellsworth
Language: English
Release Date: September 14, 2015

Become a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-year veteran of this booming industry, this useful guide teaches you everything you need to know...
Cover of Be a Direct Selling Superstar

Be a Direct Selling Superstar

Achieve Financial Freedom for Yourself and Others as a Direct Sales Leader

by Mary Christensen
Language: English
Release Date: March 27, 2013

As a leader in the booming industry of direct sales, Mary Christensen knows something about the opportunities of launching a direct selling business. Her newest book, Be a Direct Selling Superstar, is an all-encompassing guide to building, leading, and managing a direct sales organization, a book...
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