Commerce category: 3328 books

It’s no longer enough to launch a social media program: Your company needs to gain clear and substantial value from its social media investments. Getting results begins with monitoring. In How to Use Social Media Monitoring Tools, leading social media marketer Jamie Turner offers a fast-paced primer...

Comprende los fundamentos de Bitcoin. Bitcoin es una revolucionaria divisa digital que está transformando el concepto de dinero que conocemos. Pero su comprensión puede ser intimidante para el usuario medio. ¡A partir de ahora dejará de serlo! Este libro elimina esta complejidad...

The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and...

Make a fortune online with this powerful, practical, and comprehensive guide to starting a profitable internet business that “couldn’t be more timely” (Jack Canfield, New York Times–bestselling author of Chicken Soup for the Soul).   Internet Prophets is arguably the most comprehensive Internet...

Today's Hottest Trends for On-the-Spot Marketing! "A must read for media and marketers.” —Alan Cohen, CEO, OMD USA "What do fish tacos, data storage, and disaster relief all have in common? Each has harnessed the power of marketing that amplifies via the real-time social web....

An updated and expanded Second Edition of the popular guide to social media for the business community Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet...

Foreign Direct Investment (FDI) studies have evolved as one of the mainstreams in business strategy. This book presents a comprehensive perspective on the motivations behind the studies, the effects of FDI, and how it can be utilized and extended to other areas of studies. Written with a global perspective,...

The purpose of this Ebook is twofold: to present the modern way of sales and marketing by illustrating changes in behavior and practices; and to define the global sales leader, a profile for success in today's business world. The author is an Italian entrepreneur who built up a successful industrial...

Sales Training Executive and Consultant Sanford Ashley discusses how to  sell to the millennial buyer. Today's marketplace buyer needs to be reached differently. Sanford shows you how in in short,practical ways.

In their introduction, the editors of New Ways of Doing Business assert that in retrospect, it will be apparent that today's government, that of the early years of the 21st century, "was undergoing its most significant transformation since the decade of the 1930's when direct government-delivered...

Updated to reflect the hottest new trends, technologies, and strategies! Much has happened in e-mail marketing since the first edition of this book appeared in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your...

Building a great looking website is only one step in achieving a successful business website. What good is a website that looks great but nobody ever sees? Unless you build your site with Search Engine Optimization (SEO) in mind, it will never be the successful site you want it to be.You have...

STEP INSIDE THE NEXT GENERATION OF ECONOMICS, BUSINESS STRATEGY, AND INVESTINGIn this radical business book, Barbara Gray makes it clear that all is not as it seems. Just when we think we know the rules of the road, we find we have hit the age of economic abundance—and surprises await.Gray...

ABOUT THE BOOK We are excited to bring you this guide to getting your website by Chris Osure. She has created over 7 very distinct and impressive websites for her own ventures with absolutely no IT experience. She is now involved in helping millions of clients who want to get their businesses on...