Commerce category: 3328 books

Business processes are the production lines of the new economy. When they fail us, our products and services fail our customers, and our business fails its owners. The more businesses change, the more they must concern themselves with their stakeholder relationships and manage their processes so that...

Use The Powerful Techniques In This Book To Start Making Passive Income And Live The Life You Always Wanted! Want to make some extra cash? Don't want to leave your day job? Passive Income - Beginners Guide is here to help! This easy-to-understand but in-depth book contains proven steps and...

犯錯，是為了重返市場； 　　若無法習得箇中技藝，那麼你應該趁早離開！ 　　金融市場上的錢，總是從躁動者的口袋流向紀律者的口袋， 　　情緒是人類的本能，而人性的弱點會導致我們一再犯錯； 　　本書從錯誤的角度深入剖析投資之道，聚焦最成功交易者的失敗經驗， 　　對所有進行主觀交易的人來說，這是一本價值千萬的書！ **　　▌市場王者的犯錯經驗何其寶貴，本書是任何一位渴望取得投資聖杯者的必讀寶典──汲取令人大開眼界的養分且無須負擔龐大的試錯成本。** 　　市場贏家和輸家的差別，在於贏家往往能從錯誤中學習和成長，而錯誤卻會讓一般人退回盲目投資的原點。本書將帶領你深入探討：世上最偉大的投資大師們如何走上失敗之路，並清晰地呈現其中的經典謬誤與教訓，這些以巨額損失換取的失敗經驗，塑造了未來更縝密的交易策略： 　　啟發式思考與經驗法則的謬誤／學會賠錢是十倍獲利的起手式／防守的策略絕對不可能是強攻／自尊心執念是壓垮贏家的稻草／非受迫性失誤是躲不過的陷阱／集中投資策略與飆股的生死關／最大限度減少將來後悔的祕訣／失敗的對帳單是你最好的導師…………etc. **　　▌從一個人，到一種策略，我們都需要瞭解其背後的弱點，以及完整的進化過程──那些殺不死我的，必將使我更強大！** 　　人類大腦中有一套事先編寫好的程式，名為「後見之明偏誤」，我們「軟體」中的這個缺陷，會錯誤地讓我們相信自己「知道將要發生什麼事」，事實卻相距甚遠。這種偏誤導致後悔的感覺，而後悔又導致我們做出更多糟糕的決策…… 　　包括：股神巴菲特、對沖基金巨頭比爾‧艾克曼、Uber與Instagram的早期投資者克里斯‧薩卡、指數基金之父約翰‧柏格、經濟學巨擘凱因斯……，以及更多名列市場天才的投者大師將現身說法，告訴我們：如何與錯誤的決策共處，更重要的是──如何逆轉失誤並重返市場巔峰！ **　　▌研究和仿效成功投資者的思維模式，是通往更高收益之路。** 　　但當我們細察分析這些投資者做過的蠢事和錯失的機會時，就知道這些事情不能對他們輝煌事業帶來阻礙，本書將會幫助我們蛻變成一個更加聰明的市場參與者，洞悉99％輸家無法明白的真理： 　　1.為什麼必須優先考量資金與風險控管，其次，要懂得取捨的真義。 　　2.如何運用自己的優勢，同時記得你沒有自己所想的那般聰明。 　　3.關鍵在於你能否以平常心看待虧損，因為你只需要贏一次就夠了。 　　4.建立一個「完美投資組合」這件事是徒然無功的 　　5.失敗將可能會是你邁向成就的最大一步。 名人推薦 　　基金經理人、鬼才操盤手、市場觀察家、天使投資人──共感推薦 好評推薦 　　我們經常聽到曠世奇才的成功經驗，而非他們的犯錯經驗。貝特尼克在這本獨一無二的精采巨作中，闡明了為什麼像股神巴菲特和約翰‧柏格這樣備受尊崇的投資大師，以及像馬克吐溫，甚至是牛頓這般才智出眾的人物，有時仍會蒙受巨大損失。──貝絲妮．麥克林（Bethany...

You finally realize that you need a good opt-in list in order to make the money you want. After reading countless articles and sought expert advices and have read many success stories of people creating a small fortune with opt-in lists you finally decide to have one of your own. Then...

Seismic changes are occurring in the world of advertising due to the inexorable rise of new technologies and the way consumers are using new media. These changes in behaviour are challenging accepted ways of using the media to build brands. Based on data from the IPA Effectiveness Awards databank...

We live in the best possible times to become a millionaire online. The barriers to entry in any niche are low thanks to the digital world and all its opportunities. Whoever you are, regardless of your interests, experience and connections, or the lack of capital, you can start something on...

This book touches on a few topics. Each chapter is vital to your success. Some of them will instantly help add to the bottom line by correcting the mistakes written about in this book. If you continue to make the same mistakes over and over then you will have the same problems. Some you would have...

Are you tired of being a Facebook amateur? Do you wish you could make some real money with Facebook like everyone else is? Whether you want to (1) know the basics of being successful with Facebook, (2) learn how to optimize your Facebook ads, or (3) make a full-fledged plan of action to make...

Are you tired of being a YouTube amateur? Do you wish you could make some real money with YouTube like everyone else is? Whether you want to (1) know how to use YouTube like a pro, (2) attract more fans and customers, or (3) market effectively and make money, then this is the book for you! Are...

**Would you like to be a pro with Twitter? Do you wish you could make some real money with Twitter like everyone else? ** Whether you want to** (1) **know how to optimize your twitter account, (2) know how to build up your fan base the right way, or (3) market with twitter to boost...

A REVOLUTIONARY NEW PERSPECTIVE ON HOW PRICING REALLY WORKS “Contextual Pricing delivers a knock-out punch to complacent and low-return pricing approaches. . . . This book is full of intriguing, fresh insights which will expand your perspective on what is possible in maximizing revenue from...

Bitcoin is all the rage these days. But what is it? Most people don't really know or understand much about the decentralized peer-to-peer cryptocurrency.But those who do know what it is have heralded it as a revolution as important as that of the internet. Notable people who’ve had interesting...

New to the world of Bitcoins and want to know more, you've come to the right place. In Bitcoin: The Ultimate Bitcoin Guide For Beginners you're about to discover everything you'll need to know about bitcoins, from how to use the currency safely all the way to how to avoid the scams.