Electronic Commerce category: 2867 books
E-Life: Web-Enabled Convergence of Commerce, Work, and Social Life
15th Workshop on e-Business, WEB 2015, Fort Worth, Texas, USA, December 12, 2015, Revised Selected Papers
Language: English
Release Date: August 31, 2016
This book constitutes the refereed proceedings of the Workshop on E-Business (WeB 2015), held in Fort Worth, Texas, USA, on December 12, 2015. The theme of WeB 2015 was “Leveraging Service Computing and Big Data Analytics for E-Commerce”, and thus the workshop provided an interactive forum by...
Claves para abrir una tienda online y que venda
Todo lo que necesitas saber sobre e-commerce
Language: Spanish
Release Date: October 12, 2016
El título de este libro no llama a engaño, pretende ser un baño de realidad, algo que no se dice habitualmente porque lo que vende es lo supuestamente fácil y rápido: adelgazar sin dieta ni ejercicio en dos semanas y aprender inglés sin estudiar… Suele venderse la idea de que es muy...
by
Language: English
Release Date: May 17, 2017
Language: English
Release Date: May 17, 2017
While social interactions were once a personal endeavor, more contact is now done virtually. Mobile technologies are an ever-expanding area of research which can benefit users on the organizational level, as well as the personal level. Mobile Platforms, Design, and Apps for Social Commerce is a critical...
Tecniche di web marketing. E-commerce digitale e social media: tutte le opportunità per le Pmi
E-commerce digitale e social media: tutte le opportunità per le Pmi
Language: Italian
Release Date: January 31, 2014
Come orientarsi fra motori di ricerca, social media, smartphone e tablet, eBay? Come è meglio gestire il keyword advertising e i propri investimenti in Rete? Come si fa a trasformare un utente in acquirente? Perché la web analytics è così importante? Una nuova edizione – ampiamente rivista e allargata – di una guida introduttiva di largo successo.
by Massimo D’Amico
Language: Italian
Release Date: May 10, 2010
Language: Italian
Release Date: May 10, 2010
Per lanciare prodotti sul mercato in modo aggressivo e vincente, bisogna agire in maniera diversa dagli altri, usare tattiche che altre aziende non mettono in campo. Cosa è Memo? È una guida pratica sui segreti e le strategie dell'E-commerce e del Marketing Virale, per ottenere grandi successi di...
by Antonio Smith
Language: English
Release Date: May 4, 2018
Language: English
Release Date: May 4, 2018
This reference is loaded with necessary resources useful to website developers or those with interest thereof. Get expert advice on web themes, templates and plugins. Inside you will find trade journals and magazines, educational resources and professional business tools to assist you with technology...
by
Language: English
Release Date: May 31, 2015
Language: English
Release Date: May 31, 2015
The Internet is quickly becoming a commonly used tool for business-customer interaction. Social media platforms that were once typically reserved for personal use are now becoming a vital part of a business’s strategy. Maximizing Commerce and Marketing Strategies through Micro-Blogging examines...
E-Commerce für klein- und mittelständische Unternehmen
Konkrete Schritte zum digitalen Erfolg
Language: German
Release Date: September 22, 2016
In zehn Kapiteln vermittelt dieses Fachbuch den Weg zu einem erfolgreichen Onlineshop. Ausgehend von einem schlüssigen Konzept, über die Auswahl der Technologie und Fragen der Usability sowie rechtliche Aspekte und die praktische Umsetzung werden auch Themen wie Versandabwicklung oder Suchmaschinenoptimierung...
E-Commerce und Datenschutzrecht im Konflikt
HMD Best Paper Award 2015
Language: German
Release Date: May 31, 2016
Patricia Lotz behandelt Rechtsfragen zum Einsatz moderner Marketingformen und gibt einen ersten Überblick über die Fallstricke, die sich dem E-Commerce in Zukunft vor allem im Bereich des Datenschutzes stellen werden. Die Autorin zeigt gleichzeitig mögliche Lösungswege auf. Aus rechtlicher Sicht...
eBay Commerce Cookbook
Using eBay APIs: PayPal, Magento and More
Language: English
Release Date: December 21, 2012
Take advantage of mobile commerce to generate more demand, traffic, and sales for your products and services. This unique cookbook provides a collection of practical recipes you can put to use in every step of the mobile customer lifecycle. You’ll learn how to add features and functionality through...
Praxisführer E-Commerce
Schritt für Schritt zum erfolgreichen Einstieg in die Online-Welt
Language: German
Release Date: January 5, 2016
Stationäre Händler haben es in Zeiten des Internets nicht leicht. Warum also nicht einen eigenen Online-Shop einrichten? Der fundierte Praxisführer E-Commerce beantwortet alle Fragen rund um den Webshop und die Software, die Logistik, das Marketing, die Website, die Rechtssicherheit im Netz sowie...
Praxiswissen E-Commerce
Das Handbuch für den erfolgreichen Onlineshop
Language: German
Release Date: August 18, 2016
Wie baut man einen Onlineshop auf und wie wird man damit erfolgreich? Die Autoren Tobias Kollewe und Michael Keukert erläutern in diesem umfassenden Handbuch sehr praxisnah, welche Schritte notwendig sind, um sich mit dem eigenen Onlineshop erfolgreich am Markt zu etablieren. Beschrieben werden Aufbau...
by Henri Kaufman, Hervé Bloch
Language: French
Release Date: October 22, 2012
Language: French
Release Date: October 22, 2012
Ce nouvel ouvrage de la collection « Tout savoir sur... » dirigée par Henri Kaufman revient sur les piliers d’une stratégie webmarketing (search, display, email marketing, affiliation, buzz, connaissance client, ergonomie e-commerce...) et les valeurs montantes (médias sociaux, mobile, reciblage...
Ils ont pensé le futur: web social, marketing, e-commerce...
Collection les fondamentaux du web et du marketing
Language: French
Release Date: February 21, 2012
Déjà complexe et exigeant, Internet s’amuse en plus à entrer dans une nouvelle ère. Son recours permanent requiert des compétences pluridisciplinaires et c’est justement pour étoffer les vôtres que nous avons conçu cet ouvrage. Il offre une soixantaine de réponses à autant de questions...