The Making of a Global Media Industry
by
Aswin Punathambekar
Language: English
Release Date: July 24, 2013
From Bombay to Bollywood analyzes the transformation of the national film industry in Bombay into a transnational and multi-media cultural enterprise, which has come to be known as Bollywood. Combining ethnographic, institutional, and textual analyses, Aswin Punathambekar explores how relations between...