Advertising category: 1808 books

Cover of The FIT Rule
by David Steven Roberts
Language: English
Release Date: April 3, 2016

The FIT Rule is a book written from author David Roberts' close to twenty years experience in helping small business owners with their small business needs. In it, he examines the three principles that make a business successful, these three principles he has named The FIT Rule. FINANCE - There is more...
Cover of Articles That Make Money!

Articles That Make Money!

A Business Guide On Article Writing So You Can Learn How To Write Articles That Will Help You Sell Effectively And Also Help You How To Make Money Online

by Stephani G. Fox
Language: English
Release Date: September 20, 2012

Articles can really make you money! In 2 ways in fact: 1.       You can write articles to promote your business online, get more traffic, get more sales and increase your online revenue, or 2.       You can write articles...
Cover of The Copywriting Sourcebook

The Copywriting Sourcebook

How to write better copy, faster for everything from ads to websites

by Andy Maslen
Language: English
Release Date: September 1, 2009

It’s OK knowing the theory, but when it’s 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut. This book takes the grind out of planning and writing almost any type of copy by providing step-by-step...
Cover of The Ultimate Web Marketing Guide
by Michael Miller
Language: English
Release Date: October 29, 2010

EVERYTHING YOU NEED TO KNOW ABOUT WEB, MOBILE, & SOCIAL MARKETING! Your expert, up-to-the-minute, A-Z reference & how-to guide Choose the right goals, media, & tools Plan, execute, measure, & optimize Avoid costly mistakes! Now, one amazing book brings together ALL the reliable, detailed information...
Cover of Brand Seduction

Brand Seduction

How Neuroscience Can Help Marketers Build Memorable Brands

by Daryl Weber
Language: English
Release Date: April 25, 2016

For many marketing professionals, “science” is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people’s minds, make them feel a certain way, and, ultimately, get them to act. In...
Cover of Beauty or Brains?

Beauty or Brains?

The complete how-to guide to making money (and lots of it) working in the promotions industry as a promotional model

by Annette Roberts
Language: English
Release Date: November 28, 2012

Beauty or Brains is an enjoyable read for anyone interested in the world of promotions. Whether you are starting out in the industry, considering a career change or already working as a promotional model, Beauty or Brains shares the tips and tricks to get you started. The Promotional Princess, aka...
Cover of The Small Business Guide to Apps: How your business can use apps to increase market share and retain more customers
by David Howell
Language: English
Release Date: December 5, 2011

If you thought that the app market was just about games and big brands, think again. Businesses of every size in every sector have built their own apps and are reaping real commercial rewards. Because of the relatively low cost of entering the app market, smaller enterprises can level the playing field,...
Cover of Video Strategies To Help Sales

Video Strategies To Help Sales

Improve Sales And Increase Revenue By Boosting Your Online Marketing Strategy With Business Videos That Increase Conversion Rates

by Travis D. Morgan
Language: English
Release Date: October 16, 2012

Using videos for business is now an essential strategy for an effective marketing mix. Fact is, very few online marketing plans can be effective without the use of video. Videos are very interactive. So it is a very powerful way to develop your brand. Videos are cost-effective solutions....
Cover of How to Publish your own Newsletter
by John Wright
Language: English
Release Date: February 26, 2014

With the expansion and diversion of business, manufacturers, and even hobbyist into more and more specialized areas of endeavors, there is an increasing need for information. And newsletters are the high profit way to cash in on that market for specialized information. You can write and produce your...
Cover of What Were They Thinking?

What Were They Thinking?

Marketing Lessons You Can Learn from Products That Flopped

by Robert McMath
Language: English
Release Date: April 27, 2011

Those ignorant of the mistakes of the past are bound to lose a lot of money. That's why Bob McMath founded the New Products Showcase and Learning Center--a "Smithsonian for Stinkers," Business Week dubbed it. There, executives from top corporations pay huge amounts of money to rummage through some...
Cover of The Role of Baristas in Starbucks' Success
by Nick Brown
Language: English
Release Date: January 5, 2014

This fast-paced, fascinating book gives you countless practical ideas you can use immediately to create a company climate powered by the passion of the Starbucks culture. Are you considering a career as a barista? Or do you want to run your own coffee business? In this book you will find all...
Cover of Surviving The Deep Discount Devils

Surviving The Deep Discount Devils

Learn to protect your business from deep discount trends

by Elizabeth Trelfa
Language: English
Release Date: April 2, 2016

The non-stop array of online deep discount gift certificates has ruined several markets and forced many businesses to close their doors.  The service industry has been hit hard by slashing prices. More often than not, money is lost from each deal seeking Groupon customer that walks in the door....
Cover of Leadership: Succeeding in the Private, Public, and Not-for-profit Sectors

Leadership: Succeeding in the Private, Public, and Not-for-profit Sectors

Succeeding in the Private, Public, and Not-for-profit Sectors

by Ronald R. Sims, Scott A. Quatro
Language: English
Release Date: January 28, 2015

The contributors to this wide-ranging volume seek to define exactly what leadership is or should be, and how to effectively develop it. Guided by an unusual framework that looks at leadership across different sectors and functions, they examine what they view as the major leadership challenges in...
Cover of Lucrative Affiliate Marketing Secrets Revealed
by SoftTech
Language: English
Release Date: July 5, 2015

Let's face it. A product that is well put-together and comes from someone who already has a high degree of credibility makes it a relatively easy sell. It's no wonder why top Internet Marketers still promote affiliate offerings to this very day (while making Serious Bank with their own products)......
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