Beyond the Low Cost Business
Rethinking the Business Model
Business & Finance, Economics, International Economics, Management & Leadership, Management
| Author: | Josep Francesc Valls Giménez | ISBN: | 9781137277534 |
| Publisher: | Palgrave Macmillan UK | Publication: | January 31, 2013 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | Josep Francesc Valls Giménez |
| ISBN: | 9781137277534 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | January 31, 2013 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that the only way to do this, is to reinvent the business model. New consumers, new pricing, new brands, new strategies.
Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that the only way to do this, is to reinvent the business model. New consumers, new pricing, new brands, new strategies.
