顛覆——中國市場營銷與管理規則

Business & Finance, Marketing & Sales, Sales & Selling, Management & Leadership, Management
Cover of the book 顛覆——中國市場營銷與管理規則 by 王奇, 崧博出版事業有限公司
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Author: 王奇 ISBN: 3470000002718
Publisher: 崧博出版事業有限公司 Publication: December 15, 2009
Imprint: 清華大學出版社 Language: Chinese
Author: 王奇
ISBN: 3470000002718
Publisher: 崧博出版事業有限公司
Publication: December 15, 2009
Imprint: 清華大學出版社
Language: Chinese

這是壹本實戰、實用、創新之作,作者根據多年從事企業管理的實踐,針對西方經典管理理論提出了壹系列顛覆性的觀點,同時給出了在中國市場與企業中應用的營銷、管理創新之道。

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

這是壹本實戰、實用、創新之作,作者根據多年從事企業管理的實踐,針對西方經典管理理論提出了壹系列顛覆性的觀點,同時給出了在中國市場與企業中應用的營銷、管理創新之道。

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