天天遇見馬雲

Business & Finance, Management & Leadership, Management Science
Cover of the book 天天遇見馬雲 by 吳光琛, 崧博出版事業有限公司
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Author: 吳光琛 ISBN: 3470000002679
Publisher: 崧博出版事業有限公司 Publication: December 15, 2009
Imprint: 清華大學出版社 Language: Chinese
Author: 吳光琛
ISBN: 3470000002679
Publisher: 崧博出版事業有限公司
Publication: December 15, 2009
Imprint: 清華大學出版社
Language: Chinese

本書按照壹年12個月、365天每天壹講的形式,壹天講述壹個馬雲的精彩言論。在內容設計方面,把每壹天所講內容分成3個部分:第壹,核心觀點,即壹段馬雲的原話,從而提煉出壹個核心的商業觀點;第二,深度解析,即對馬雲的核心觀點進行分析,使讀者更加全面地了解馬雲的商業思想;第三,馬式箴言,即用壹句最簡潔的話來概括從馬雲的商業思想中得到的啟示。本書內容豐富、編排新穎,是壹本能夠讓人全面了解馬雲商業思想的實用指導書,非常適合企業管理者和其他所有對馬雲的商業觀點感興趣、想了解學習的人閱讀。

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本書按照壹年12個月、365天每天壹講的形式,壹天講述壹個馬雲的精彩言論。在內容設計方面,把每壹天所講內容分成3個部分:第壹,核心觀點,即壹段馬雲的原話,從而提煉出壹個核心的商業觀點;第二,深度解析,即對馬雲的核心觀點進行分析,使讀者更加全面地了解馬雲的商業思想;第三,馬式箴言,即用壹句最簡潔的話來概括從馬雲的商業思想中得到的啟示。本書內容豐富、編排新穎,是壹本能夠讓人全面了解馬雲商業思想的實用指導書,非常適合企業管理者和其他所有對馬雲的商業觀點感興趣、想了解學習的人閱讀。

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