Unzipped

A Portable Guide To The Anatomy Of The Female Customer

Business & Finance, Marketing & Sales
Cover of the book Unzipped by Michele Miller, Wizard Academy Press
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Author: Michele Miller ISBN: 9781609845001
Publisher: Wizard Academy Press Publication: December 1, 2010
Imprint: Language: English
Author: Michele Miller
ISBN: 9781609845001
Publisher: Wizard Academy Press
Publication: December 1, 2010
Imprint:
Language: English
Unzipped: A Portable Guide To The Anatomy Of The Female Customer reveals surprising information about the female customer, and teaches you how to create a connection between your brand and the BUY button in her brain. Centered around the internal values systems of individual women, Unzipped will help you create a marketing strategy and message that will have impact - on your customers and your bottom line. Michele Miller is a partner in the Wizard of Ads marketing firm, working with businesses of all sizes across North America, including Best Buy and Timberland. She maintains a busy schedule as an international speaker on the topics of advertising and marketing to women. Michele is the co-author (with Holly Buchanan) of The Soccer Mom Myth, which was featured on Amazon's Top 20 Bestsellers in the marketing category. She has written a regular marketing column for Inc.com; her blog, WonderBranding.com, has won many awards and is included on the prestigious "Best of the Web" list compiled by Forbes.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Unzipped: A Portable Guide To The Anatomy Of The Female Customer reveals surprising information about the female customer, and teaches you how to create a connection between your brand and the BUY button in her brain. Centered around the internal values systems of individual women, Unzipped will help you create a marketing strategy and message that will have impact - on your customers and your bottom line. Michele Miller is a partner in the Wizard of Ads marketing firm, working with businesses of all sizes across North America, including Best Buy and Timberland. She maintains a busy schedule as an international speaker on the topics of advertising and marketing to women. Michele is the co-author (with Holly Buchanan) of The Soccer Mom Myth, which was featured on Amazon's Top 20 Bestsellers in the marketing category. She has written a regular marketing column for Inc.com; her blog, WonderBranding.com, has won many awards and is included on the prestigious "Best of the Web" list compiled by Forbes.

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