The Quintessence of Sales

What You Really Need to Know to Be Successful in Sales

Business & Finance, Marketing & Sales, Sales & Selling
Cover of the book The Quintessence of Sales by Corinna Busch, Stefan Hase, Springer International Publishing
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Author: Corinna Busch, Stefan Hase ISBN: 9783319611747
Publisher: Springer International Publishing Publication: August 4, 2017
Imprint: Springer Language: English
Author: Corinna Busch, Stefan Hase
ISBN: 9783319611747
Publisher: Springer International Publishing
Publication: August 4, 2017
Imprint: Springer
Language: English

This book from the Quintessence series offers essential know-how on the theory and practice of sales, the main turnover and value driver of any business. Sales can be seen as the “front line” where key business successes are prepared and put into practice. Sales managers and salespeople, but also professionals from production, technology, and marketing will benefit from the concise presentation of the relevant topics. Having read this book, you should have a good understanding of the key stages of the sales process from acquiring new clients (or selling to old ones) to closing the deal, and be familiar with the most typical sales performance issues described here. Moreover, in order to create a strong sales environment, you will know which qualities are needed both by sales leaders and ideal salespersons, and how to build a winning sales team and a high-quality sales organisation. Finally, by applying the principles of sales-centric business management, you will be readily equipped for immediate and lasting sales success.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book from the Quintessence series offers essential know-how on the theory and practice of sales, the main turnover and value driver of any business. Sales can be seen as the “front line” where key business successes are prepared and put into practice. Sales managers and salespeople, but also professionals from production, technology, and marketing will benefit from the concise presentation of the relevant topics. Having read this book, you should have a good understanding of the key stages of the sales process from acquiring new clients (or selling to old ones) to closing the deal, and be familiar with the most typical sales performance issues described here. Moreover, in order to create a strong sales environment, you will know which qualities are needed both by sales leaders and ideal salespersons, and how to build a winning sales team and a high-quality sales organisation. Finally, by applying the principles of sales-centric business management, you will be readily equipped for immediate and lasting sales success.

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