The New Science of Radical Innovation
The Six Competencies Leaders Need to Win in a Complex World
Business & Finance, Management & Leadership, Leadership, Management
| Author: | Sunnie Giles | ISBN: | 9781946885234 |
| Publisher: | BenBella Books, Inc. | Publication: | April 10, 2018 |
| Imprint: | BenBella Books | Language: | English |
| Author: | Sunnie Giles |
| ISBN: | 9781946885234 |
| Publisher: | BenBella Books, Inc. |
| Publication: | April 10, 2018 |
| Imprint: | BenBella Books |
| Language: | English |
- Sunnie will leverage HBR's vast readership base
- Promotion through social media: Twitter (9.4K) & LinkedIn (4K)
- Outside PR agency: PowerMark
- Recently relaunched website, www.sunniegiles.com
- Outreach to the following communities: IBM, Accenture, University of Chicago Booth MBA network, Brigham Young University, the LDS Church, the Korean community, and women's leadership groups
- Outreach to other authors with large lists in the leadership space who do not directly compete (John Maxwell, Tony Robbins, and more)
- Leverage The Millionaire Training Circle, a weekly radio show, with plans to reach out to many other radio and TV outlets
- Sunnie has been selected to join Forbes Coaches Council, through which she can write articles that will be exposed to 7 mil readers
- Build upon platform from HBR (Sunnie's article and the video HBR produced)
- Sunnie is an experienced public speaker
- Sunnie will coauthor articles with industry leaders and contribute articles to major outlets, including: Forbes (Sunnie can publish an article through the Forbes blog every 3 weeks), Fast Company, INC., Time, and more
- Sunnie will use her corporate training and executive coaching platform to garner special sales
- Co-marketing with Ted Rubin
- Of international interest: Sunnie has contacts in London at LSE and Kingston University (Dr. Ben Laker)
- Sunnie will leverage HBR's vast readership base
- Promotion through social media: Twitter (9.4K) & LinkedIn (4K)
- Outside PR agency: PowerMark
- Recently relaunched website, www.sunniegiles.com
- Outreach to the following communities: IBM, Accenture, University of Chicago Booth MBA network, Brigham Young University, the LDS Church, the Korean community, and women's leadership groups
- Outreach to other authors with large lists in the leadership space who do not directly compete (John Maxwell, Tony Robbins, and more)
- Leverage The Millionaire Training Circle, a weekly radio show, with plans to reach out to many other radio and TV outlets
- Sunnie has been selected to join Forbes Coaches Council, through which she can write articles that will be exposed to 7 mil readers
- Build upon platform from HBR (Sunnie's article and the video HBR produced)
- Sunnie is an experienced public speaker
- Sunnie will coauthor articles with industry leaders and contribute articles to major outlets, including: Forbes (Sunnie can publish an article through the Forbes blog every 3 weeks), Fast Company, INC., Time, and more
- Sunnie will use her corporate training and executive coaching platform to garner special sales
- Co-marketing with Ted Rubin
- Of international interest: Sunnie has contacts in London at LSE and Kingston University (Dr. Ben Laker)
