The Moral Compass of Public Relations

Business & Finance, Marketing & Sales, Public Relations, Business Reference, Business Ethics, Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book The Moral Compass of Public Relations by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781317295204
Publisher: Taylor and Francis Publication: October 4, 2016
Imprint: Routledge Language: English
Author:
ISBN: 9781317295204
Publisher: Taylor and Francis
Publication: October 4, 2016
Imprint: Routledge
Language: English

The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to include general morality and citizenship. Currently, as the profession receives greater scrutiny, it is important to be aware of the value of public relations in the community. This book centers on four areas of public relations’ conscience in order to examine its role in morality and citizenship: civic professionalism, corporate social responsibility, ethics, and public communication. This approach will help to answer the question of what is public relations’ responsibility to the public good.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to include general morality and citizenship. Currently, as the profession receives greater scrutiny, it is important to be aware of the value of public relations in the community. This book centers on four areas of public relations’ conscience in order to examine its role in morality and citizenship: civic professionalism, corporate social responsibility, ethics, and public communication. This approach will help to answer the question of what is public relations’ responsibility to the public good.

More books from Taylor and Francis

Cover of the book The Rise of the Networking Region by
Cover of the book Tourism and Retail by
Cover of the book Volume 10, Tome III: Kierkegaard's Influence on Theology by
Cover of the book The Visual Factory by
Cover of the book Criminal Law: The Basics by
Cover of the book Border Fury by
Cover of the book Unnoticed in the Casual Light of Day by
Cover of the book A Sociology of Education for Africa by
Cover of the book Genocide: The Basics by
Cover of the book On Shame And The Search For Identity by
Cover of the book Refugee Law and Practice in Japan by
Cover of the book Fetal Alcohol Spectrum Disorders by
Cover of the book Education and Development by
Cover of the book Higher Education Transitions by
Cover of the book Social Protection in Southern Africa by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy